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Account Executive

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Job Description - Account Executive


  

Do you have industry experience, a strong competitive drive and the determination to win? Are you a natural relationship builder and viewed by others as a leader? Does being able to sell The Super Bowl, NCAA March Madness, The Olympics, The Kentucky Derby, & Sunday Night Football, along with some of the top News, Prime, and Digital products sound exciting to you? If so, let’s talk.

 

For more than 25 years, WNKY News 40’s focus has been on serving our community - supporting people in need, growing local businesses, and being involved in community events like non-profit fundraisers, local sports, parades, and so much more. We don’t take our success for granted and we expect our employees to excel at the next level. 

Our culture at WNKY News 40 is simple: we are a TEAM that invests in our people with continued learning and professional development. We win together and we grow together. So, bring your tenacity, your prospecting ability, your established relationships and your love for all things LOCAL, and get rewarded well for your contributions to our success. 

 Responsibilities include:

  • Immerse yourself in learning our broadcast and digital products, as we are always growing and innovating.
  • Work in an engaging and supportive culture.
  • Identify and independently solicit new business while maintaining a full pipeline of sales prospects.
  • Service and grow relationships in our existing base of clients.
  • Identify client/agency needs and develop influential proposals to meet needs and opportunities.
  • Collaborate with internal partners to drive revenue.
  • Create effective marketing campaigns in cooperation with our corporate resources.
  • Deliver effective sales presentations with confidence.
  • Generate revenue and meet/exceed established sales targets each week.
  • Maintain client communication and ensure client satisfaction.
  • Monitor competition to continually find new account leads.
  • Provide excellent customer service and stay on top of collections to ensure prompt payments.
  • Follow all station procedures for preparing orders, resolving billing issues, submitting regular sales reports, forecasts, and competitive analysis.

Requirements

  

Requirements and Qualifications:

  • A desire to learn and grow!
  • Team player
  • 2-3 years sales experience preferred; digital/media sales experience is a plus!
  • Independent; self-motivated; competitive; assertive personality
  • Strong problem-solving and analytical skills
  • Persuasive communication skills: verbal, written and presentation
  • Strong client service relationship-building skills
  • Ability to plan and organize, set priorities and multi-task in a fast-paced environment
  • Stress tolerance especially with tight deadlines and financial pressures
  • Sales Experience is preferred but, not required
  • High school diploma required;  college degree preferred
  • Microsoft Office and social networking platforms skills
  • Drive your own vehicle with a valid driver’s license and state-mandated auto insurance.

Marquee Broadcasting Kentucky, Inc. and WNKY News40 is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.

If you are the perfect candidate for this role, please send your resume and cover letter to: Human Resources, Marquee Broadcasting Kentucky, Inc., P.O. Box 149, Bowling Green, KY 42102, or email to: [email protected]. Please note position desired in subject line.


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