Amazon Brand Manager

 Key Responsibilities

 Amazon Account Management

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  Own end-to-end Amazon strategy across a portfolio of eCommerce brands

  
  


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  Oversee catalog management, listings, SEO, content health, and A+ content

  
  


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  Identify growth opportunities across ASINs, categories, and keyword targets

  
  


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  Lead regular performance reviews and check-ins with clients
  
  

  
  

Amazon Advertising & Media Buying

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  Plan, execute, and optimize campaigns across Sponsored Products, Brands, and Display

  
  


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  Continuously test bidding strategies, keyword segmentation, and campaign structures

  
  


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  Monitor and adjust budgets, bids, and creative based on performance and ROAS targets

  
  


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  Collaborate with internal media buyers when needed, while owning client-facing strategy
  
  

  
  

 Reporting & Analysis

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  Build and deliver weekly/monthly reports with clear insights and action steps

  
  


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  Track key metrics: TACoS, ROAS, CTR, CVR, ACoS, and Organic Rank

  
  


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  Use tools like Amazon Brand Analytics, Helium 10, DataHawk, or other preferred dashboards
  
  

  
  

 Client Relationship Management

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  Serve as the primary point of contact for multiple eCommerce clients (3–6 at a time)

  
  


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  Translate complex performance data into actionable client strategies

  
  


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  Deliver on client goals while managing expectations, timelines, and budgets

  
  


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  Collaborate with creative, operations, and PPC teams internally
  
  

  
  

 Required Skills

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  3+ years managing Amazon Seller Central (experience with Vendor Central is a plus)

  
  


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  Proven experience managing Amazon Advertising (PPC) accounts directly

  
  


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  Strong understanding of catalog structuring, keyword strategy, and FBA operations

  
  


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  Experience managing multiple client accounts or working in an agency environment

  
  


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  Excellent communication and client-facing skills

  
  


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  Strong attention to detail with the ability to synthesize data into clear insights

  
  


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  Proficiency with analytics tools (e.g., Brand Analytics, Search Query Performance, Helium 10, Jungle Scout, etc.)
  
  

  
  

 Desired Qualifications

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  Experience with international marketplaces (e.g., CA, UK, EU, AU)

  
  


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  Experience using bulk file uploads or flat files

  
  


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  Familiarity with creative tools or content strategy (images, A+ design, videos)

  
  


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  Exposure to DTC ecosystems beyond Amazon (Shopify, Meta Ads, etc.)