BDM Director

What You'll Do

• Lead, manage, and develop the dealership’s BDM/BDC Department
• Recruit, train, coach, and motivate BDM/BDC representatives
• Establish clear performance expectations and hold the team accountable
• Monitor daily, weekly, and monthly performance metrics
• Improve lead response times, appointment-setting, show rates, and conversion
• Develop effective processes for inbound internet, phone, and third-party leads
• Monitor CRM activity to ensure leads are being properly contacted and followed up with
• Ensure proper documentation and follow-up of all customer interactions
• Work closely with Sales Managers and Sales Associates to ensure a smooth handoff of appointments
• Create and implement strategies to increase showroom traffic and vehicle sales
• Monitor individual and department KPIs and provide regular performance feedback
• Conduct team meetings, one-on-one coaching, and ongoing training
• Identify areas of opportunity and develop action plans to improve results
• Work closely with the Marketing and Sales Departments on lead generation and campaigns
• Ensure customers receive a professional and consistent experience from their first contact with the dealership
• Maintain strong communication between the BDM Department and Sales Management
• Stay current on automotive BDC best practices, technology, CRM tools, and industry trends

• Previous automotive BDC/BDM leadership experience preferred
• Proven experience managing and developing a high-performing BDC team
• Strong understanding of automotive internet leads and phone sales
• Experience with CRM systems and dealership lead management
• Strong understanding of BDC KPIs, including:
  • Lead response time
  • Contact rate
  • Appointment rate
  • Show rate
  • Sold rate
  • Follow-up activity
• Excellent communication and leadership skills
• Highly organized with strong attention to detail
• Comfortable working in a fast-paced, high-volume dealership environment
• Strong problem-solving and decision-making skills
• Ability to coach employees while maintaining accountability
• Positive, energetic, and team-oriented leadership style
• Strong customer service skills
• Valid driver’s license and clean driving record
• Ability to pass a pre-employment background check and drug screen for illegal substances
• Authorized to work in the United States

What We Offer

• Competitive compensation package
• Leadership opportunity with a growing dealership
• Performance-based earning potential
• Medical, dental, and vision benefits
• 401(k) options
• Paid time off
• Employee vehicle purchase programs
• Opportunities for professional growth and advancement
• Supportive dealership leadership team