Brand and Marketing Lead

The Web 3 is arriving, bringing a new wave of change to the Internet. Matters Lab is committed to building a freer and fairer creator ecosystem in the Web 3 world: one that is in control of data and ownership while realizing the co-creation of content and reaping the rewards of digital assets.

Are you a savvy marketer who enjoys community building? Do you like working on digital campaigns and love the idea of building a new brand on the forefront of cutting-edge tech? Matters Lab is a massively popular web3 platform and we are growing. We are looking for a brand and marketing lead to join our team, where you will attract more followers into the world of web3 while making more friends here as the representative of Matters.

• Lead all branding &marketing activities to drive brand awareness and social media growth
• Build PR relationships for media coverage
• Lead the design and production of captivating content for content marketing, campaigns, and business development
• Bring a data-driven approach to content marketing, think up cool marketing campaign ideas, and execute
• Manage relationships with ecosystem projects and teams
• Build online communities and media matrix from the ground up

• At least 2 years Experience in a multimedia marketing role or related fields, with direct hands-on responsibility with a variety of content deliverables
• Demonstrated ability to develop and execute viral marketing campaign ideas
• Experience building and leading teams in a start-up environment
• A creative eye with experience in developing and evolving content and brand strategies
• Always on the lookout for synergies both in and outside the Matters ecosystem
• Native English speaker
• Self-driven and stress management ability. There is no micro-management at Matters. We believe that our teammates can drive themselves and help each other. A startup requires breaking through the barriers, which means challenges, growth, hard work, and stress. So we hope you are ready to meet the challenges and feel excited about them.

• A passion for Web 3, blockchain, and creator economy, is a strong plus
• Experience in internet and crypto & blockchain companies is a plus