Brand Strategist

SCS is looking for a Brand Strategist that partners with marketing leadership to support the development and activation of the SCS Engineers brand across the organization. This role translates brand strategy into practical tools, messaging, and experiences that strengthen how the company presents itself in the marketplace. Working closely with marketing leadership, the role supports and coordinates brand applications across conferences, merchandise and marketing materials while helping maintain consistency across the company’s communications and visual identity. This role is hybrid with 3-4 days/week in office. 

Brand Strategy Support

• Supports implementation of the firm’s brand strategy and positioning across marketing initiatives.
• Contributes to the development of brand messaging and communication guidance.
• Translates brand positioning into clear messaging, visual direction and storytelling across marketing initiatives and branded experiences.

Brand Governance

• Supports the development and maintenance of brand standards, guidelines and usage policies.
• Reviews marketing materials and provides guidance to maintain alignment with brand messaging and visual standards.
• Assists in developing templates, toolkits and resources that support consistent brand use.

Branded Materials and Assets

• Coordinates development of branded merchandise, collateral and marketing materials.
• Maintains organization of brand assets, templates and marketing resources.
• Ensures visual consistency across marketing materials and brand applications.

Branded Experiences

• Coordinates and supports brand presence at conferences, tradeshows and industry events.
• Supports development of branded environments and experiences including conferences, tradeshows, signage, merchandise and workplace branding.
• Partners with internal teams and vendors deliver cohesive branded experiences.

Collaboration and Support

• Collaborate with marketing team members to align brand initiatives with campaigns, recruiting and thought leadership.
• Advises and supports business units in applying brand standards across marketing communications.
• Coordinates with designers, vendors and external partners to execute brand initiatives.

Special Projects

• Supports special marketing and brand initiatives identified by the Marketing Director, contributing to coordination and execution of projects.
• Works independently to support cross-functional efforts that strengthen brand presence, marketing programs and internal systems.
• Identifies opportunities to improve marketing tools, processes and experiences and contributes to practical solutions.

• Bachelor’s degree in Marketing, Communications, Branding, Design, Merchandising or related field.
• 4–8 years of experience in marketing, branding or communications, ideally in B2B or professional services.
• Familiarity with brand standards and marketing communications practices.
• Experience developing and executing brand initiatives across multiple channels including campaigns, events, merchandise, signage or environmental branding.
• Strong project management skills with the ability to lead initiatives from concept through execution.
• Drivers license in good standing