Business Development Manager - App Advertisers

Job Title: Business Development Manager - App Advertisers
Job Location: Mountain View, CA
Job Type: Full-Time, Onsite, Monday – Friday

About the Role
We are hiring quota-carrying Business Development Manager to aggressively grow our app advertiser business in overseas markets. This is a hunter-focused role responsible for new logo acquisition, revenue growth, and pipeline ownership, with a strong emphasis on performance-driven app advertising (gaming, social, utility, consumer apps).

Job Responsibilities

• Proactively identify, prospect, and close net-new app advertisers, with a strong focus on mobile user acquisition and performance marketing.


• Own the entire sales cycle from outbound prospecting and discovery to proposal, negotiation, contracting, and deal closure.


• Achieve and exceed quarterly and annual revenue quotas, with primary accountability for new logo acquisition.


• Act as a consultative sales expert, understanding advertiser KPIs such as CPI, ROAS, LTV, and retention, and mapping them to DSP solutions.


• Build and maintain a robust, forecastable sales pipeline, ensuring consistent deal flow.


• Collaborate with internal teams (AM, Ops, Product) to ensure smooth advertiser onboarding and early campaign success.


• Monitor industry trends, advertiser demand, and competitive landscape in mobile advertising, providing actionable market feedback.


• Represent the company at industry events, conferences, and client meetings as needed.

Qualifications

• Bachelor’s degree or higher, with 2-5 years of quota-carrying experience in digital advertising sales, performance marketing, or ad-tech related roles.


• Demonstrated hunter mentality, with a track record of sourcing and closing new business.


• Existing relationships with app advertisers in gaming, social, entertainment, or utility categories are a strong plus.


• Solid understanding of mobile user acquisition ecosystems, including programmatic buying, DSPs, and performance-based pricing models.


• Ability to independently manage cold outreach, discovery calls, solution pitching, and contract negotiation.


• Strong communication, negotiation, and presentation skills.


• Self-driven, resilient, and comfortable in a fast-paced, quota-driven environment.


• Fluency in Chinese Mandarin is a plus; experience working with global advertisers is preferred.

What We Offer

• Competitive base salary plus performance-based commission


• Exposure to global app advertisers and international markets


• High level of ownership and autonomy


• Career growth opportunities within a fast-growing advertising business

Estimated Base Salary Range: $97,000–$150,000 USD