Business Development Sales Representative
Omni Automation LLC | Alpena, MI
Full-Time | In-Office with Potential Remote Flexibility
About Omni Automation LLC
Omni Automation LLC is a manufacturer of custom conveyor systems and material handling equipment serving a wide range of industries. We specialize in designing practical, efficient, and reliable solutions built to perform in real-world manufacturing and distribution environments.
Our team values collaboration, continuous improvement, and hands-on problem-solving. We take pride in delivering high-quality systems that address our customers' operational needs.
Job Description
Omni Automation LLC is seeking a proactive Business Development Sales Representative to expand our customer base and develop new opportunities within the conveyor, material handling, and robotic automation markets.
This is a business-development-focused position centered on creating new opportunities and developing strong customer relationships. The successful candidate will actively connect with manufacturers, integrators, automation professionals, and industry partners to identify applications where Omni Automation's capabilities can provide value.
We are looking for someone who is motivated to find the next opportunity, comfortable initiating conversations with new prospects, and able to turn customer challenges into practical business opportunities. This position requires travel to meet with customers and prospective customers.
Key Responsibilities
- Proactively identify and develop new customers, markets, and business opportunities.
- Prospect through phone calls, email, referrals, networking, industry events, and other business development activities.
- Build and maintain strong, long-term relationships with customers, manufacturers, integrators, and industry partners.
- Identify upcoming projects and engage customers early in the planning process.
- Develop a strong understanding of each customer's application, challenges, operational needs, and business objectives.
- Promote Omni Automation's conveyor, material handling, robotic automation, and custom equipment capabilities.
- Prepare and present proposals, quotations, and solution concepts.
- Maintain accurate customer, prospect, and opportunity information in the company's database.
- Follow opportunities consistently from initial contact through the sales process.
- Monitor market trends, competitor activity, and emerging opportunities within industrial automation.
- Develop strategic accounts and identify opportunities for additional business with existing customers.
- Represent Omni Automation professionally during customer visits, trade shows, industry events, and networking opportunities.
Skills
- Strong verbal and written communication skills.
- Effective prospecting and relationship-building skills.
- Confidence making cold calls and initiating conversations with new prospects.
- Strong presentation and customer communication skills.
- Ability to listen to customer needs and connect those needs with practical solutions.
- Strong organization, time management, and follow-up skills.
- Ability to manage multiple opportunities at different stages of the sales process.
- Professional, persistent, and customer-focused approach.
- Goal-oriented mindset with motivation to develop new business.
Knowledge
The successful candidate should have, or be able to develop, working knowledge of:
- Business-to-business and industrial sales practices.
- Customer relationship development and account management.
- Industrial manufacturing and automation environments.
- Conveyor and material handling applications.
- Robotic automation and custom equipment applications.
- Sales pipelines, opportunity tracking, and customer databases.
- Proposal and quotation development.
- Market trends and competitive activity relevant to industrial automation.
Experience with industrial sales, conveyors, material handling, manufacturing equipment, robotics, or automation is preferred because of the customers and applications this position supports.
Ability to Implement
The successful candidate must be able to:
- Turn prospecting activity into qualified business opportunities.
- Establish credibility and build productive relationships with new and existing customers.
- Ask effective questions to understand a customer's operation, challenges, and objectives.
- Recognize where Omni Automation's capabilities can provide a practical solution.
- Communicate solution concepts clearly to both technical and non-technical customers.
- Maintain consistent and professional follow-up throughout longer sales cycles.
- Work independently while collaborating with Omni Automation's internal team to develop customer solutions.
- Prioritize opportunities and maintain accurate customer and sales information.
- Develop existing accounts while continuously pursuing new business.
- Travel to customer and prospect locations as required.
- Represent Omni Automation professionally and build trust through responsiveness, reliability, and follow-through.
Benefits
Omni Automation LLC offers full-time employees:
- Competitive pay based on competency
- 100% employer-paid health insurance and HSA for employees
- Flexible paid time off and holidays
- 401(k) with employer matching
- Discretionary bonuses
On-the-job, paid training is also provided.
Join Our Team
We are excited to welcome new talent to our team! If you are passionate about what you do and are looking for a dynamic and supportive work environment, we encourage you to apply. Join us and be a part of a company that values innovation, collaboration, and professional growth. We look forward to seeing how we can succeed together.
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