Client Account Manager - Automotive Digital Marketing

Role: Client Account Manager - Automotive Digital Marketing (Future Opportunity Talent Pipeline)

Employment Type: Full-Time

Location: In-Office in our Ohio City/Cleveland Location 5 Days Per Week  

Travel: Between 25% of the time

About The Role
As a Client Account Manager at Make & Model Marketing, you’ll be the primary point of contact for our dealership clients — building strong relationships, ensuring their needs are met, and acting as a trusted advisor on all things digital marketing. You’ll lead monthly client meetings (virtually or in person), walk through performance data, and guide strategy conversations to help clients understand their marketing results and opportunities.

You’ll also work closely with our internal team of digital marketers to bring strategies to life — managing projects, keeping timelines on track, and ensuring every campaign aligns with the client’s goals. This role requires excellent communication skills, a proactive mindset, and the ability to simplify complex digital concepts for a non-technical audience.

The ideal candidate has hands-on experience in automotive retail (dealership or OEM) and a solid understanding of digital marketing channels including SEO, SEM, and Paid Social.

Requirements:

• Minimum 2 years of experience in a client-facing role (e.g., account manager, salesperson, or similar)


• Minimum 2 years of experience in digital marketing, with a solid understanding of common channels and strategy


• Minimum 2 years of experience in the automotive industry (at a dealership, agency/vendor, or OEM level)


• Working knowledge of digital marketing fundamentals, including SEO, Paid Search, and Google Analytics (GA4)


• Strong presentation and project management skills, with the ability to lead client conversations and manage cross-functional work


• Excellent verbal and written communication skills — professional, prompt, and clear with clients and internal teams


• Ability to travel up to 50% of the time for client meetings (including occasional overnight travel)


• Highly organized and detail-oriented, with the ability to manage multiple clients and priorities simultaneously
  
  

Responsibilities: 

• Manage dealership accounts by building and maintaining relationships with key dealership personnel including dealer principals, general managers and sales managers, and dealership marketing team members


• Identify client goals and craft digital marketing strategies to support them


• Analyze key digital marketing metrics and collaborate with our internal teams to identify areas of opportunity


• Manage communication with clients and day-to-day requests with responsiveness and professionalism 


• Collaborate with internal teams to execute client needs


• Oversee workflow for projects such as specials, creative, email campaigns, SEO & SEM strategies, and content updates


• Review client deliverables to ensure quality and alignment with expectations


• Ensure all marketing materials comply with brand standards, co-op requirements, and legal guidelines

The Ideal Candidate:

• Passionate about both digital marketing and the automotive industry


• Excels at building lasting client relationships and acting as a trusted strategic partner


• Operates with an ownership mindset - confidently managing your book of business as if it were your own


• Highly organized and detail-oriented, able to manage multiple deadlines and priorities


• Thrives in a collaborative environment and enjoys working as part of a team


• Strong presentation skills and a knack for translating complex digital marketing concepts to clients without backgrounds in digital


• Results-oriented with an ability to lead the team to achieve company and client KPIs and goals

The First 90 Days:

• Learning, observing, and building trust — both with clients and with our internal team.


• Shadowing an experienced account manager or company owner to get to know our clients, understand their goals, and begin building relationships rooted in trust, transparency, and proactive communication


• Get to know our internal teams — including SEO, content, design, and paid media — and learn how we collaborate, communicate, and bring projects to life across departments


• Gain a clear understanding of our internal standards for quality, client communication, and service delivery — and how we uphold those standards across every touchpoint


• Become familiar with the tools, software, and systems we use to manage client work, track performance, and stay organized — from project management to reporting

By the end of your first 90 days, you’ll be ready to confidently take the lead on your own book of business with the full support of our team behind you.

Compensation and Benefits

• $75,000-$80,000 salary per year annually


• Your final compensation will be determined by your experience level and skillset


• Compensation is reviewed annually


• Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)


• Simple IRA + 3% Matching Opportunity


• 10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company. 20 PTO days after 10 years with our company


• Paid Holidays


• Continuous Training Opportunities


• Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day (account manager roles may require additional hours due to travel and client schedules). Our office is open from 6:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours