Content Marketing Manager (Full-time | On-site in Austin, TX)
About the Role
Zinda Law Group is seeking a creative, hands-on Content Marketing Manager to own the execution of our content strategy across social media, video, email, web, and thought leadership initiatives.
This role is responsible for bringing the firm's marketing strategy to life through content creation, copywriting, social media management, video production, photography, graphic design, and content distribution. The ideal candidate is equally comfortable filming attorneys, editing video, creating graphics, writing copy, managing content calendars, and publishing content across multiple channels.
This position is based in Austin and requires regular in-office collaboration for content capture, attorney interviews, event coverage, and creative production.
Key Responsibilities
Execute the firm's content strategy and monthly editorial calendar
Capture and create photo, video, graphic, and written content
Manage and publish content across social media, email, website, and other digital channels
Write and edit content including social posts, blogs, newsletters, website copy, attorney bios, landing pages, and thought leadership articles
Interview attorneys and subject matter experts to create engaging educational content
Produce and edit short-form and long-form video content
Design graphics, presentations, marketing collateral, and social assets
Repurpose content across channels to maximize reach and efficiency
Coordinate content shoots, manage content workflows, and maintain content libraries
Monitor performance metrics and identify opportunities for optimization
Support brand awareness, referral marketing, recruiting, public relations, and attorney thought leadership initiatives
Qualifications
3+ years of experience in content marketing, social media, communications, journalism, or a related field
Strong portfolio showcasing content creation, copywriting, video editing, and social media work
Exceptional writing, editing, and storytelling skills
Experience managing content calendars and multi-channel publishing
Strong organizational and project management skills
Ability to manage multiple projects in a fast-paced environment
Preferred
Legal marketing experience
Experience writing blogs, website content, newsletters, and thought leadership pieces
Understanding of SEO best practices
Experience working with attorneys, executives, physicians, or other subject matter experts
Proficiency with Canva, Adobe Creative Suite, CapCut, Premiere Pro, Final Cut Pro, or similar tools
Benefits
Competitive salary
20 days PTO + 10 paid holidays
Medical, dental, and vision insurance
IRA with company match
Paid parental leave
Professional development opportunities
Growth opportunities within a rapidly expanding organization
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