Content Marketing Manager - 1658

Must Have:

• 7+ years of experience in B2B content marketing, integrated marketing, editorial strategy, brand storytelling, or related work.
  
• Hands-on experience managing owned social and CRM channels, especially LinkedIn and email newsletters.
  
• Strong writing, editing, and advertiser-focused storytelling experience.
  
• Experience developing content strategies and integrated editorial plans tied to business goals.
  
• Strong project management experience managing multiple content workstreams and deadlines.
  
• Experience translating research, audience insights, data, and performance results into marketing content.
  
• Experience partnering with creative teams to brief, review, and launch content.
  

Responsibilities:

• Own B2B content strategy and execution across LinkedIn, CRM email, and other owned channels.
  
• Build and manage an editorial calendar aligned with business priorities, campaigns, events, and audience moments.
  
• Develop messaging, content briefs, copy, publishing plans, and integrated content strategies.
  
• Turn research, campaigns, programming, product updates, and events into advertiser-facing stories.
  
• Develop content plans for major cultural, seasonal, industry, and programming initiatives.
  
• Support promotional events with LinkedIn, email, event promotion, recap, and follow-up content.
  
• Lead the content marketing execution for video and fandom-focused initiatives.
  
• Develop case studies and customer success stories using approved business outcomes and proof points.
  
• Support vertical marketing, sales enablement, Mid-Market, and demand-generation campaigns.
  
• Monitor content performance and use engagement and audience data to improve future content.
  
• Coordinate reviews and approvals across marketing, sales, research, communications, events, and creative teams.
  

Qualifications:

• Ability to independently manage content from strategy and briefing through launch.
  
• Strong experience creating clear B2B narratives from complex research, audience, measurement, or business information.
  
• Experience managing multiple stakeholders and parallel deliverables.
  
• Experience briefing and collaborating with design, video, and other creative resources.
  
• Strong understanding of culture, entertainment, fandom, and attention-driven content.
  

Nice to Have:

• Advertising, media, entertainment, streaming, ad tech, or technology industry experience.
  
• Demand-generation or lifecycle marketing experience.
  
• Experience developing content for verticals such as CPG, Retail, QSR, Auto, Financial Services, Technology, or Entertainment.
  
• Experience with video series, interview content, customer stories, or event programming.
  
• Experience with CRM, social publishing, analytics, and project management tools.
  
• Experience working with syndicated research or third-party measurement providers.