Content Writer

About Jean Dousset

Jean Dousset is a luxury fine jewelry brand known for its sophisticated designs, exceptional craftsmanship, and modern approach to fine jewelry and lab-grown diamonds. Founded by designer Jean Dousset, the brand combines a rich jewelry heritage with contemporary design to create meaningful pieces for life's most important moments.

As the brand continues to grow, we are looking for an experienced Content Writer to help tell the Jean Dousset story, educate customers, strengthen our digital presence, and create compelling content that reflects the quality and sophistication of the brand.

Position Overview

We are seeking a talented and experienced Content Writer with 4+ years of professional writing experience to develop high-quality, engaging, and results-driven content across our website, blog, email marketing, social media, digital campaigns, and other marketing channels.

The ideal candidate has a strong understanding of luxury, fashion, jewelry, e-commerce, or lifestyle brands and knows how to create content that is both emotionally compelling and commercially effective.

You should be an excellent storyteller who can communicate complex topics such as diamonds, jewelry design, craftsmanship, and materials in a way that is informative, approachable, and aligned with a luxury brand voice.

Key Responsibilities

• Write, edit, and proofread high-quality content for websites, product pages, blogs, landing pages, email campaigns, social media, and marketing materials.
• Develop compelling content that communicates the Jean Dousset brand story, design philosophy, craftsmanship, and expertise.
• Create engaging content around engagement rings, wedding bands, fine jewelry, lab-grown diamonds, diamond education, gifting, and luxury jewelry.
• Develop product descriptions and collection content that effectively communicate design details, materials, craftsmanship, and inspiration.
• Write educational content that helps customers understand diamonds, diamond shapes, the 4Cs, lab-grown diamonds, jewelry materials, and the jewelry-buying process.
• Create SEO-focused content designed to increase organic visibility, website traffic, customer engagement, and conversions.
• Conduct keyword research and incorporate SEO best practices into website pages, blog articles, and other digital content.
• Research jewelry, fashion, luxury, and consumer trends to identify new content opportunities.
• Create compelling headlines, calls-to-action, email copy, social media content, campaign messaging, and editorial articles.
• Develop storytelling around products, collections, designers, craftsmanship, and important customer moments.
• Collaborate with marketing, creative, e-commerce, merchandising, and leadership teams to develop content and campaigns.
• Work with internal subject-matter experts to gather accurate information and translate technical concepts into customer-friendly content.
• Maintain a consistent and sophisticated brand voice across all communication channels.
• Review and update existing website content to improve clarity, accuracy, SEO performance, and customer engagement.
• Repurpose existing content into social media posts, email campaigns, articles, and other marketing assets.
• Assist with content calendars and broader marketing initiatives.
• Ensure all content is polished, grammatically correct, factually accurate, and consistent with Jean Dousset brand standards.

Qualifications

• 4+ years of professional content writing experience.
• Exceptional writing, editing, proofreading, and communication skills.
• Strong understanding of SEO, keyword research, search intent, and content optimization.
• Experience writing for luxury, jewelry, fashion, beauty, lifestyle, e-commerce, or other premium consumer brands is highly preferred.
• Ability to write in an elegant, engaging, and sophisticated brand voice.
• Strong research skills and the ability to become knowledgeable about technical subjects.
• Ability to translate complex information into clear and engaging content.
• Strong attention to detail and commitment to accuracy.
• Experience creating content for websites, blogs, social media, email, and other digital channels.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Proficiency with Microsoft Office or Google Workspace.

What We're Looking For

• The right person is more than just a strong writer. You are:
• A creative storyteller who knows how to create emotion through words.
• Passionate about luxury, fashion, jewelry, design, and lifestyle.
• Able to write sophisticated content without making it feel overly complicated or sales-focused.
• Curious and comfortable learning about diamonds, jewelry design, craftsmanship, and emerging industry trends.
• Highly attentive to grammar, detail, tone, and word choice.
• Able to make technical information easy for customers to understand.
• Strategic enough to understand that great content should support brand awareness, SEO, customer engagement, and business growth.
• Organized and capable of managing multiple projects and deadlines.
• Comfortable collaborating with creative, marketing, and e-commerce teams.
• Proactive, dependable, and able to work independently.
• Passionate about creating content that represents a premium brand at the highest level.