Corporate Group & Transient Sr. Sales Manager

An urbane retreat in Beverly Hills - Established in 1975 on a palm-lined residential boulevard, L’Ermitage is a discreet, luxurious getaway located a stone’s throw from the beating heart of Beverly Hills. As the longest-tenured Forbes Five-Star and AAA Five Diamond all-suite hotel in the world, L’Ermitage is committed to offering travelers excellence in hospitality.

Scope of this Position: 

Reporting to the Director of Sales, the Corporate Group & Transient Sr. Sales Manager will focus on educating travel professionals & company travel planners on L’Ermitage Beverly Hills, moving market share from our competitors, and uncovering new corporate transient business with travel to Beverly Hills / Los Angeles. Through effective relationship building and account management they will deliver the highest levels of guest service and will ensure ongoing client satisfaction. They will be a creative, energetic, and knowledgeable professional, and will be fundamental to the ongoing success of the hotel.

General Responsibilities Include:

• Works collaboratively with the sales team to ensure sales efforts are coordinated and not duplicated.


• Generate new business, close deals, and increase revenue by soliciting new and existing business, on-site visits and sales tours, and community networking.


• Identify new business leads by examining local market trends and competition activities.


• Establish and grow our market share by developing and maintaining relationships with new and existing planners in the corporate transient and group market segments.


• Manages and develops relationships with key internal and external stakeholders.


• Conduct performance evaluations, resolve problems, provide open communication, and recommend discipline when appropriate.


• Ensure training programs are conducted regularly, and Company standards of performance are met. Give guidance and counsel staff toward improvement.


• Organize and/or lead scheduled Sales Department and related meetings. 


• Direct the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to; the annual and monthly Forecast, sales tactical planning, Lead Management System, Booking PACE Reporting, STR report analysis and submitting weekly activity tracking with commentary. 


• Coordinate ongoing research of the travel industry to detect market trends and related information for development of new direct sales strategies.


• Make reasonable and informed recommendations to improve potential business from existing and emerging markets.


• Establish themselves as a subject matter expert; serves the property by understanding of the Market, business issues, and concerns to offer better business solutions to the operation.


• Represent the properties to the group market segments as needed to increase market penetration and exceed revenue targets.


• Develop and conduct persuasive verbal sales presentations to prospective clients.


• Meet with and entertain clients, some of which will require travel.


• Establish themselves as a brand ambassador serving the customer by understanding their business, business issues, and concerns to offer better business solutions.


• Supports the company’s service and relationship strategy, driving customer loyalty by delivering service excellence throughout each customer experience.


• Provides excellent customer service consistent with the daily service of the company.


• Communicate both verbally and in writing to provide clear direction to the staff.


• Works collaboratively with the commercial team to promote initiatives.


• Initiate preparation of computerized annual Sales & Marketing Plan and execute plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.


• Comply with attendance rules and be available to work on a regular basis.


• Perform any other job-related duties as assigned.


• Initiate and sales agreements on the company's behalf, in alignment with property standards.


• Initiate resumes as needed to ensure a seamless guest experience by communicating key information to internal department stakeholders.

Skills/Knowledge Required:

• A complete understanding forecasting, selling, Beverly Hills, and Los Angeles Comp set.


• Highly motivated individual who can work independently.


• Ability to handle confidential information discretely and in the proper manner.


• Self-starter, and possess excellent presentation skills.


• Proven track record of successful sales history

Qualification Standards:

• Education: 4-year bachelor’s degree in Business Administration, Marketing, Hotel and Restaurant Management or related major preferred.


• Experience: Minimum 5 years sales experience in luxury hotel environment.


• Grooming: All colleagues must maintain a neat, and well-groomed appearance (specific standards will be provided).


• Travel Requirements: This Sales Manager position has a requirement for business travel.

Salary:  $110-130k + Sales Incentive