CRM Coordinator (Las Vegas or Jersey City)

As the CRM Coordinator, you will manage the Caesars CRM campaigns and drive retention through customized player journeys throughout the customer lifecycle to maximize customer retention.

• Be hands-on in creating, segmenting, and launching remarketing campaigns, primarily emails, in-app & push notifications 

• A/B or multivariant testing on various CRM journeys to establish which is the most effective 

• Ensuring all CRM journeys comply with current best practices in the industry 

• Assist in content communications as necessary  

• At least 2 – 3 years of experience working in an auditing role, in the casino industry or another industry heavily regulated (e.g., depository institutions, investment institutions, the health care industry, etc.) 

• Preferred experience in Gaming Audit and Title 31/Bank Secrecy Act 

• Knowledge of gaming regulations is highly preferred 

• Proficient in Microsoft Word, Excel, Outlook 

• Must be able to obtain and maintain a New Jersey Gaming Control Board registration and any other certification or license, as required by law  

ADDITIONAL REQUIREMENTS

• Detail oriented; high integrity and quality driven 
• Aptitude for problem-solving 
• Capable of coordinating efforts with members of a cross-functional team 
• Strong organizational, written, and oral communication skills 

• You must successfully complete a background screen 

   

The salary range for this position is $45,000 - $50,000 USD, which is dependent on several factors including relevant experience, geography, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role includes paid Personal Time Off and paid company holidays.