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Digital Producer

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Job Description - Digital Producer

    Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.
    • Executes winning strategy for station content
    • Comprehensive understanding of Facebook, Twitter, and other social media platforms
    • Writes clear and concise stories for the web and other digital platforms
    • Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines 
    • Use our Social Media and Website to build and reinforce brand recognition and drive viewers/readers
    • Research and analyze background information related to news stories in order to be able to provide complete and accurate information
    • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
    • Pitches on-brand local and trending stories during morning meetings
    • Checks reference materials such as news files or public records to obtain relevant facts
    • Produces reports for all platforms
    • Ensures that all content meets company standards for journalistic integrity and production quality
    • Builds and calendars digital campaigns to promote local shows and specials.
    • Performs other duties as assigned
    • Finds new ways to use Social Media and our website to engage with viewers
    • Basic understanding of photo shop
     Requirements & Skills:
    • Degree in journalism preferred but not required; daily newspaper or news site experience preferred but not required; live, working web samples and/or print pages preferred
    • Maintain positive work environment through active team participation and cooperation with co-workers in all departments
    • Responds positively to feedback

    Skill/ Experience Requirements

    • 2 years of experience in digital content and journalism
    • Capable of researching, interviewing, and writing original news articles
    • Clever headline writer that gets readers to click
    • Strong multi-tasking abilities
    • Organized, technical problem solver and quick decision maker
    • Knowledge of SEO best practices and AP Style
    • Enjoys working in teams and has excellent interpersonal skills
    • Ease with/ability to learn new technology independently and quickly
    • Strong communicator
    • Some schedule flexibility (nights, weekends)
    • Regularly meets measurements of success
    • Strong understanding of Google Analytics; Chartbeat experience a plus
    • Proficiency in MS Office; HTML, CSS and Photoshop experience a plus

    Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.

    EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled

    #LI-Onsite

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