Digital Product Content & Optimization Specialist

Job Posting/Description:

 Since 1973, Vida Shoes International has been committed to becoming a global leader in the footwear industry. We are dedicated to designing, producing, and marketing quality branded footwear using our expansive international resources. Our wealth of knowledge stems from the diversity of brands and successful products we have produced year after year.

Compensation: $68K-$85K

Title: Digital Product Content & Optimization Specialist

Our Mission

We’re on a mission to make our products stand out in the crowded Amazon marketplace—not just to sell, but to create an exceptional shopping experience that delights customers and builds lasting brand loyalty. We believe in the power of great storytelling, data-driven decisions, and visuals that inspire action.

The Impact You'll Make

As our Amazon Product Content & Optimization Specialist, you’ll be the architect behind how our products are discovered, perceived, and purchased. From crafting compelling A+ Content pages to fine-tuning keywords for maximum visibility, your work will directly influence our sales growth, brand reputation, and customer trust.

What You'll Do

• Set up new product listings on Amazon Seller Central, ensuring accuracy, compliance, and brand consistency.

• Build visually engaging and conversion-focused A+ Content pages, collaborating with our design team to bring product stories to life.

• Conduct keyword research using tools like Helium 10, Jungle Scout, or MerchantWords to optimize titles, bullet points, and backend search terms.

• Audit and update existing listings to improve SEO, click-through rates, and conversion rates.

• Monitor listing performance metrics and make data-driven adjustments to maintain top rankings.

• Troubleshoot and resolve listing issues, suppressed products, or policy compliance alerts.


• Manage image library for all brands


• Manage catalog updates throughout the season


• Collaborate with internal and external partners to ensure all digital assets are available, current and accurate

What You'll Bring

• Proven experience managing Amazon Seller Central listings and creating A+ Content.

• Strong understanding of Amazon SEO, keyword research, and ranking strategies.

• Excellent attention to detail and ability to write clear, persuasive product copy.

• A proactive, problem-solving mindset with the ability to work independently.

Why You'll Love It Here

• A creative, collaborative environment where your ideas directly shape our brand presence.

• Flexible work arrangements—remote or hybrid options available.

• Access to premium Amazon optimization tools and training resources.

• Opportunities to expand your skills into PPC campaigns, brand registry management, and marketplace expansion.

We are an equal opportunity employer and celebrate diversity.

Join Us

If you’re ready to turn great products into bestsellers, send us your resume along with a link to an Amazon listing or A+ page you’ve worked on that you’re proud of. Let’s make our brand shine on every search result.

Thank you in advance for your interest in this opening. Vida Shoes International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status. At this time, only qualified candidates will be contacted. Direct applicants only, no third-party staffing inquiries, please.

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