Director of Sales

The Director of Sales is a senior leadership role responsible for driving revenue growth, market positioning, and long-term client relationships for a professional solar and renewable energy engineering firm. This role owns the commercial strategy of the company — including marketing, business development, and account management — and is accountable for building a predictable, high-quality pipeline of professional services work. The ideal candidate will mentor and develop our direct sales and marketing staff to peak potential.

The Director operates as a strategic partner to executive leadership, translating firm capabilities into compelling market offerings and building trusted relationships with developers, EPCs, owners, and partners.

About Pure Power

Pure Power is an engineering firm specializing in designing big, challenging, and high-profile Solar PV systems. As a full-service engineering firm, we create the electrical and structural drawings and calculation packages for bidding, permits, and construction, as well as supporting the lead up to the full engineering drawings, primarily interconnection support and electrical/structural feasibility studies. An essential aspect of our design is the structural analysis of buildings and structures that support the solar PV system.

Those that join the company have an opportunity to:

• Work in a fast growing, exciting, & innovative industry.
• Have a career with purpose and impact on the environment.
• Contribute to the best and largest firm in the solar industry with a great reputation built over the past 10 years.
• Take pride that our services really are the best in the industry. There is no “fake it until you make it" here!

Responsibilities 

1. Marketing & Market Positioning 

• Develop and execute the firm’s go-to-market strategy across priority client segments (developers, EPCs, owners, financiers, etc.).
• Define and refine the firm’s value proposition, messaging, and differentiation in a competitive professional services market.
• Guide brand positioning, thought leadership, and industry presence (conferences, publications, webinars, partnerships).
• Identify emerging market opportunities (policy shifts, grid trends, storage, interconnection complexity, etc.) and translate them into service offerings.
• Collaborate with internal technical leadership to package and communicate services clearly to the market.

2.   Business Development

• Own top-of-funnel strategy and personally cultivate high-value relationships with key accounts, partners, and strategic prospects.
• Develop and maintain a prioritized target account list and relationship map.
• Lead pursuit strategy for major opportunities (qualification, positioning, relationship building, win strategy).
• Identify and develop strategic partnerships (developers, EPCs, technology providers, financiers, utilities, etc.).
• Represent the firm at industry events and within industry organizations.

3.  Account Management 

• Serve as executive relationship owner for key clients and strategic accounts.
• Ensure continuity, satisfaction, and expansion of client relationships across multiple projects and years.
• Proactively identify follow-on opportunities, cross-selling, and upselling of services.
• Act as an escalation point for client concerns related to commercial relationships (not project execution).
• Drive long-term account plans aligned with firm growth objectives.

4.  Revenue & Growth Leadership 

• Own revenue forecasting, pipeline health, and growth planning in collaboration with executive leadership.
• Establish and monitor KPIs related to pipeline, win rates, client concentration, and revenue quality.
• Ensure disciplined qualification and pursuit of opportunities aligned with firm strategy and capacity.
• Continuously improve the firm’s commercial effectiveness, market reach, and client mix.
• Mentor, develop and grow the direct sales and marketing team to their peak performance.

Other tasks as assigned to better the department or company. 

• 10+ years of experience in professional services sales, business development, or marketing leadership — preferably in solar, renewable energy, engineering, or infrastructure.
• Bachelor’s degree.
• Demonstrated success building and managing high-value client relationships.
• Strong understanding of solar development, EPC, grid interconnection, and/or energy infrastructure markets.
• Proven experience selling complex, consultative, professional services rather than commoditized products.
• Strategic mindset with hands-on execution capability.
• Exceptional communication, relationship-building, and negotiation skills.

Location

This position will be based out of our exciting downtown Hoboken, NJ Headquarters with the flexibility to work a hybrid in-office and remotely weekly schedule. We are next to public transportation options from NYC and Northern NJ. We also provide a parking spot for the days when an employee wishes to drive to the office and for those that utilize public transportation, we will cover the costs associated with traveling to and from the office.

Compensation and Benefits

We offer a competitive salary commensurate with experience. We pay 100% of our employee medical, dental, and vision benefits costs, offer 401k matching, commuter benefits and much more.

Salary Range

$200,000 - $300,000 total compensation package.

Equal Opportunity Employer

Pure Power is an Equal Opportunity Employer (EOE) that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, gender identity, marital status, organ donation, or length of hair. We recognize that diversity and inclusion is a driving force in the success of our company.

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