Event Specialist

About Us

At Signal Tru Brand, we believe in crafting powerful marketing strategies that drive measurable results. Based in Birmingham, AL, our team is dedicated to helping businesses connect with their audiences through purposeful planning, clear messaging, and brand-driven impact. We combine analytical thinking with creative execution to transform strategy into success, guiding our clients toward sustainable growth in competitive markets.

Job Description

Signal Tru Brand is seeking a highly organized and dynamic Event Specialist to lead the planning and execution of live and branded events for corporate clients and partners. This role is ideal for someone who thrives in fast-paced environments and can manage multiple projects while maintaining strong attention to detail and creative flair.

You will collaborate with our in-house teams and external partners to bring event concepts to life—from ideation to post-event wrap-up. Your work will directly contribute to the success of our campaigns and the reputation of our clients’ brands.

Responsibilities

• Plan, coordinate, and execute corporate and brand-related events, including logistics, timelines, vendor sourcing, and budgeting.

• Conduct site visits, prepare event layouts, and ensure all venues meet safety and operational requirements.

• Coordinate with internal creative teams for event branding, visuals, and messaging alignment.

• Manage on-site operations, including event staff, setup, vendor check-ins, and contingency plans.

• Track and report event KPIs and prepare post-event evaluations for internal analysis.

• Maintain positive relationships with vendors, venues, contractors, and partners.

• Stay current with industry trends and incorporate innovative event strategies.

Qualifications

• Bachelor’s degree in Event Management, Marketing, Hospitality, or a related field (or equivalent experience).

• 2+ years of experience in event planning or brand activation.

• Strong project management and time management skills.

• Excellent verbal and written communication abilities.

• Proficiency in Microsoft Office Suite and event planning tools (e.g., Monday.com, Asana, Eventbrite).

• Ability to work flexible hours, including occasional weekends or evenings during event execution.

• Strong problem-solving skills and ability to stay calm under pressure.