Franchise Growth Specialist

Entity:

Customers & Products

Job Family Group:

Retail Group

Job Description:

You will help define how bp grows its franchise business across America. This is a role at the center of franchise expansion -- where commercial strategy, offer design, and market entry decisions come together to shape what the next generation of bp's convenience and mobility network looks like.

You will own the frameworks that determine where and how we grow, what the franchise offer looks like, and how we bring it to market in a way that is commercially sound, operationally scalable, and built to last. You will lead through influence, connecting cross-functional teams around shared outcomes and driving decisions from ambiguity into action.

This is not a support role. You will be accountable for the strategic architecture that powers franchise growth.

Key Accountabilities:

Franchise growth strategy and offer design 

• Define and evolve the franchise offer, including unit economics, partner value proposition, and return structures that attract and retain high-quality franchisees 
• Translate growth ambition into clear, executable commercial models that guide where, when, and how bp expands its franchise footprint 
• Build repeatable frameworks for market entry, investment decisioning, and portfolio prioritization that scale across geographies and channels of trade 

Franchise development model and process design 

• Design the end-to-end franchise development model from opportunity identification through deal execution and franchisee onboarding 
• Simplify fragmented processes into clear, scalable workflows that reduce cycle time and improve conversion 
• Establish ownership and accountability across teams for each stage of the development funnel.

Disclosure and contractual construct design 

• Partner with legal and commercial teams to standardize disclosure inputs, contract structures, and core deal terms (royalties, incentives, operating commitments) 
• Ensure alignment between the franchise offer, disclosure positioning, and contractual commitments so the growth model holds together end to end 
• Reduce deal variability through structured, repeatable design 

Decision support and commercial insight 

• Provide structured analysis to evaluate new growth opportunities and quantify trade-offs across return, risk, and scalability 
• Deliver decision-ready outputs that give leadership confidence to move quickly on the right opportunities 

Network and channel strategy inputs 

• Provide economic and strategic perspective on where franchise is most viable across bp's network 
• Support trade-off decisions across channels of trade, helping the business prioritize capital-light growth where it creates the most value 

Cross-functional leadership and execution alignment 

• Lead cross-functional workstreams across strategy, finance, legal, operations, digital, and field teams 
• Establish clear roles, ownership, and expected outputs without direct authority 
• Drive alignment on priorities, timelines, and deliverables, and actively resolve misalignment that slows progress 

Systems and ways of working 

• Align data, tools, and processes into repeatable models that reduce friction and enable faster, more consistent decision-making 
• Identify system gaps and drive simplification at scale 

Experience and Qualifications:

Specialist commercial and franchise capability 

• Experience in franchise economics, multi-site commercial models, or offer development in a growth-oriented business 
• Strong understanding of contract structures, lifecycle economics, and what makes a franchise offer commercially compelling 

Cross-functional leadership 

• Proven ability to lead complex, multi-team initiatives without direct authority 
• Experience establishing accountability and driving alignment in ambiguous, fast-moving environments 
• Comfortable navigating tension between speed and rigor 

Structured thinking and influence 

• Strong commercial judgment with the ability to translate complexity into clear decisions and actions 
• Direct, effective communicator who can challenge constructively and hold teams to outcomes

You will work with:

• Franchise leadership and strategy teams
• Network planning, finance, data managers, and commercial performance partners
• Category management, merchandising, procurement, digital, loyalty, marketing and operational teams supporting franchise enablement
• Field and business development leaders as strategic collaborators (not reporting line)

You’ll join a team focused on scaling growth the right way—commercially sound, system‑enabled, and resilient across cycles.

Why join us

At bp, we support our people to learn and grow in a diverse and ambitious environment. We believe that our team is strengthened by diversity. We are committed to fostering an inclusive environment in which everyone is respected and treated fairly.

There are many aspects of our employees’ lives that are meaningful, so we offer benefits ( https://exploreyourbenefits.com/landing.html) to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, and excellent retirement benefits, among others!

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

How much do we pay (Base)? $100,000 - $186,000 *Note that the pay range listed for this position is a genuinely expected and reasonable estimate of the range of possible base compensation at the time of posting.

This position offers paid vacation depending on your years of relevant industry experience and will range from 120 – 240 hours of vacation per year for full times employees (60 - 240 hours of vacation per year for part time employees). You will also be eligible for 9 paid holidays per year and 2 personal choice holidays. You may learn more about how we calculate paid vacation and view our generous vacation and holiday schedules at benefits@bp. Bp has a parental leave policy as well, which offers up to 8 weeks’ paid leave for the birth or adoption of a child. Learn more at benefits@bp.

We offer a reward package to enable your work to fit with your life. These offerings include a discretionary annual bonus program, long-term incentive program, and generous retirement benefits that include a 401k matching program. These benefits may include a pension for eligible employees. You may learn more about our generous benefits at benefits@bp.

As part of bp’s wellbeing package, bp offers access to health, vision, and dental insurance, as well as life and Short-Term Disability and Long-Term Disability. You may learn more about our generous benefits at benefits@bp.

Travel Requirement

No travel is expected with this role

Relocation Assistance:

This role is eligible for relocation within country

Remote Type:

This position is a hybrid of office/remote working

Skills:

Agility core practices, Agility core practices, Agreements and negotiations, Analytical Thinking, Business Acumen, Business process improvement, Commercial Acumen, Communication, Conflict Management, Continuous Improvement, Continuous Learning, Creativity and Innovation, customer and competitor understanding, Customer centric thinking, Customer data knowledge, Data Analysis, Data visualization and interpretation, Decision Making, Digital Collaboration, Digital Fluency, Industry knowledge and advocacy, Integrated pricing, Leading transformation, market, Negotiation planning and preparation {+ 13 more}

Legal Disclaimer:

We are an equal opportunity employer. We do not discriminate on the basis of protected characteristics like race, religion, color, sex, national origin, sexual orientation, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.