GTM & Growth Manager Neo AI Browser

About Gen

Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries.

Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We’re always looking for smart, fearless and high-impact talent who see AI as a teammate – leveraging it to move faster and deliver meaningful results.

When you’re part of Gen, you’ll have the flexibility, tools and support to do your best work and grow your career – from flexible working options and time off to competitive pay, benefits and well-being programs.

At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You’ll work with people who back each other, respect each other and understand that our differences are a competitive advantage.

If this sounds like you, we’d love you to be part of Gen.

About the Role

Norton Neo is Gen’s AI-native browser, built to rethink how people experience the web in an age of information overload. Neo goes beyond traditional browsing by proactively organizing, summarizing, and surfacing what matters—turning the browser into a smart, trusted assistant rather than a passive tool. Designed with privacy and security by default, Neo reflects Gen’s commitment to helping Generation Digital navigate the internet more clearly, efficiently, and safely.

As part of Gen’s broader mission to enable Digital Freedom, Neo represents our next chapter: using AI to reduce cognitive load, amplify human intent, and make the internet work better for people. In this role, you will partner closely with product and engineering leaders across the AI & Innovation organization to define and scale world-class browser experiences used by millions globally.

We’re looking for a GTM & Growth Manager who lives and breathes internet culture and understands how ideas spread, products go viral, and AI becomes tangible for everyday users.

In this role, you’ll help shape Neo’s go-to-market strategy, design campaigns that spark organic buzz, and build programs that connect Neo with creators, early adopters, and communities. You’ll be part strategist, part storyteller, and part growth hacker—obsessed with experimentation, learning, and scaling what works.

Key Responsibilities:

• Define and execute Neo’s go‑to‑market playbook, from early-access launches to full public rollouts.

• Build and manage creator and influencer programs to drive awareness and adoption.

• Experiment with new social formats, trends, and narratives across platforms such as X, TikTok, YouTube, and Reddit.

• Drive community growth and engagement through creative campaigns, partnerships, and social activations.

• Partner with Product and Analytics teams to identify growth loops and retention levers, turning users into advocates.

• Collaborate with Marketing, Design, and Comms to translate complex AI capabilities into clear, human stories.

• Track and optimize growth KPIs including activation, retention, and engagement.

About You:

Experience

• 3–5 years of experience in go-to-market, growth, or marketing roles, ideally at a fast-moving consumer tech or AI startup.

• Proven experience marketing AI-native or tech-driven consumer products.

Skills & Capabilities

• Deep understanding of social media platforms, internet trends, and influencer ecosystems.

• Strong storytelling ability with a talent for making technical products relatable and engaging.

• Creative, analytical, and highly experimental mindset.

• Hands-on experience with content, community, and growth tools (e.g., Webflow, Notion, analytics dashboards).

• Bonus: Experience launching early-stage products or building high-growth, community-led programs.

Why Join Neo

• Be part of the next browser revolution—an AI-native platform shaping the future of human–computer interaction.

• Work with a small, fast, visionary team inside Gen Digital, combining startup velocity with global scale.

• Play a key role in shaping how millions of people experience AI every day.

• Competitive compensation, equity, and strong opportunities for rapid growth.

What’s Next

After you submit your application, you can expect the following steps in the recruitment process:

1. Talent Acquisition interview

2. Interview with the Hiring Manager

3. Interview with Senior Leader