Hispanic Community Officer - Rogers

The Hispanic Community Officer serves as Generations Bank's primary representative and advocate within Hispanic communities, building relationships that strengthen financial inclusion, community engagement, and business growth. This position develops partnerships with community organizations, educates individuals and businesses on financial resources, supports CRA initiatives, and connects customers with banking solutions that help them achieve their financial goals. The role works across retail, lending, mortgage, treasury management, and marketing teams to expand the bank's presence, deepen community relationships, and create new customer opportunities. The role will also contribute to broader marketing, customer experience, and community engagement efforts as needed to support the bank's strategic objectives.

WHY GENERATIONS BANK?

Because banking is about people. At Generations Bank, you'll find a team that encourages you to bring your authentic self to work and make a meaningful impact. We're united by a shared purpose: helping the communities we serve across Arkansas and Missouri thrive. That's why Generations Bank is more than a place to work. It's a place to belong. Our four core values shape every decision we make and every relationship we build. They aren't just something we talk about, they're something we live.

Accountability: We believe our work commitments should be done fully, and lending a hand to fellow team members isn't optional.

Relationships: We believe when we treat our team and customers with humility, dignity, and pride we reach our highest potential.

Communication: We believe in proactively sharing ideas and information.

Stewardship: We believe each team member should care for our assets and opportunities as if they were their own.

WHAT ARE THE PRIMARY DUTIES OF THE HCO?

• Serve as Generations Bank's ambassador within Hispanic communities by building relationships with local organizations, businesses, schools, churches, and community leaders.


• Generate new deposit, loan, mortgage, and small business opportunities by connecting community relationships to banking solutions.


• Provide financial education and resources that help individuals, families, and businesses achieve their financial goals.


• Partner with retail, commercial, mortgage, treasury management, and marketing teams to strengthen customer relationships and identify new business opportunities.


• Support Community Reinvestment Act (CRA) initiatives and community development efforts within the markets we serve.


• Represent the bank at community events, workshops, and networking opportunities, promoting Generations Bank as a trusted financial partner.


• Maintain compliance with all bank policies, procedures, and applicable regulatory requirements.

WHAT ARE THE REQUIREMENTS?

These specifications are general guidelines based on the minimum experience normally considered essential to the satisfactory performance of this position. The requirements listed below are representative of the knowledge, skill and/or ability required to perform the position in a satisfactory manner. Individual abilities may result in some deviation from these guidelines.

BASIC QUALIFICATIONS - candidates must have these to be considered for the role:

• Bachelor's degree and/or 3 or more years of banking experience.


• Bilingual in English and Spanish


• Ability to perform the essential functions and physical demands as provided in the attached Full Job Description.


• Current driver's license and a vehicle with appropriate insurance coverage if required to drive while performing assigned duties and responsibilities.

PREFERRED QUALIFICATIONS - candidates will stand out if they have these:

• Bachelor's degree in business, finance, marketing or related field.


• Strong knowledge of the bank's products and services.


• Proven track record of sales and relationship management.


• Ability to confidently represent and promote the Bank's products and services in both one-on-one conversations and group presentations.


• Skill to manage bank relationships, negotiate, and navigate financial transactions.


• Ability to collaborate effectively with employees across all departments and levels of the bank to achieve shared goals and deliver exceptional customer service


• Professional appearance and demeanor.

YOUR NEXT STEP

We're looking for talented individuals like you to join our team and help us achieve our goals. If you're passionate, driven, and committed to making a difference, we want to hear from you! Don't wait - apply now and take the first step towards a fulfilling career with endless possibilities. Let's work together to make great things happen!