Manager, Generative Workflows - Production Technology

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what\u2019s next.\n\nThe Opportunity \nThe industry is flooded with speculative GenAI roadmaps, but few are battle\u2011tested in production. This role turns internal and external GenAI experimentation into repeatable, production-ready guidance for the US \u0026 Canada (UCAN) slate as we deepen engagement with internal and external content production partners.\n\nThe Production Technology \u0026 Media Operations team (PT\u0026O) aims to partner directly with filmmakers, showrunners, post and VFX executives, and vendors already using (or want to use) GenAI in UCAN productions. This hands-on technical expert will consult with productions on feasibility and value, similar to current Technology Managers in PT\u0026O, separating signal from noise and mapping tools into real-world workflows. The goal is to identify where GenAI measurably improves quality, efficiency, or speed\u2014and where it doesn\u2019t\u2014by grounding the tech in real creative and operational constraints.\n\n \nThe Manager, Generative Workflows bridges cutting-edge generative AI and on-the-ground production practice. You will:\n\n * Partner with filmmakers, production partners/vendors, and creative teams to demonstrate GenAI\u2019s potential in storytelling, anchored in Netflix\u2019s GenAI strategy.\n * Translate production needs into practical guidance and learnings for UCAN productions.\n * Help PT\u0026O and Product/Legal/Content Operations convert field insights into policies, playbooks, and scaled education.\n\n\n\nKey Responsibilities\n\nDiscovery \u0026 scoping\n\n * Identify schedule, complexity, and iteration challenges across the UCAN slate where GenAI could help (e.g., previs, look dev, matte painting, temp VO/SFX, editorial assists, pitch/boards, comps), and build AI vs. traditional assessments (quality, schedule, risk, approvals) to recommend the best path.\n\n\n\nPrototyping \u0026 delivery\n\n * Design rapid prototypes and case studies using tools like Runway, Veo 3, Luma, ElevenLabs, Stable Diffusion/Flux/ComfyUI, Unreal Engine, Nuke, Maya, Resolve, and Adobe; turn learnings into self\u2011serve pathways; consult on AI\u2011generated image/video/audio/3D assets; and define best practices for hybrid workflows.\n\n\n\nCreative partnership \u0026 workflow optimization\n\n * Work with directors, showrunners, designers, editors, VFX supervisors, and vendors to align AI use to the creative vision (or guide to traditional methods), translating creative direction into prompts, tuning strategies, and pipeline steps. Map minimum viable AI workflows into pre\u2011, production\u2011, and post\u2011 pipelines, including data and technical specs (formats, metadata, color management, interchange).\n\n\n\nEducation, vendors, and governance\n\n * Create show\u2011ready demos, playbooks, and before/after breakdowns; run targeted upskilling; build relationships with UCAN GenAI vendors and talent and help define evaluation frameworks; interpret and apply Netflix policies on copyright, IP, guild/union rules, and data security; and clearly communicate positions on model/data sources, licensing, and watermarking.\n\n\n\nFeedback to Netflix product \u0026 innovation teams\n\n * Aggregate field insights into recommendations for Production Solutions, Production, Product/Engineering, Legal/Policy, and Creative Innovation (e.g., quarterly readouts), and help prioritize internal tool investments vs. third\u2011party partnerships based on real production impact.\n\n\n\nQualifications\n\nRequirements\n\n * 15+ years in film/series/VFX production with hands\u2011on creative supervision or pipeline experience through major innovation cycles (nascent to scaled).\n * Demonstrated, hands\u2011on use of AI\u2011based image/video tools in production or high\u2011stakes prototyping.\n * Proficiency with:\n * VFX/Graphics/3D: Nuke, Maya, Unreal Engine; familiarity with color pipelines/OCIO.\n * Generative AI: Midjourney, Runway, Veo 3, Stable Diffusion/Flux, ComfyUI (and prompt/tuning best practices).\n * Editorial/Finishing: Adobe Premiere, DaVinci Resolve, Final Cut Pro.\n * Strong grasp of end\u2011to\u2011end production and post (development and previs through VFX turnover, conform/online, delivery).\n * Excellent communication and storytelling skills; able to translate complex technical concepts for creatives and executives.\n * Portfolio showcasing GenAI\u2011integrated workflows, breakdowns, and before/after results.\n * An earnest and inclusive team player who will be a great steward of the Netflix culture\n\n\n\nPreferred\n\n * Degree in design, film, computer graphics, HCI, or related field (or equivalent experience).\n * Experience designing and managing AI\u2011enabled pipelines on real productions.\n * Knowledge of ACES/OCIO color pipelines.\n * Familiarity with the GenAI talent and vendor ecosystem across UCAN.\n * Demonstrated interest in creative ideation and visual storytelling; comfort facilitating collaborative workshops.\n\n\n\nPragmatics \n\n * Los Angeles based role \n * Some travel within UCAN for on\u2011set tests, vendor visits, and production/post reviews.\n * Hybrid collaboration with PT\u0026O, Production, Post, VFX, Creative Innovation, Industry Relations \u0026 Partnerships, and Product/Engineering.\n\n\n\nGenerally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $224,000.00 - $365,000.00.\n\nNetflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here. \n\nNetflix is a unique culture and environment. Learn more here.\n\nInclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.\n\nWe are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.\n