Marketing Coordinator

Content & SEO

• Write and publish blog content for Luxer One and Luxer Access aligned with SEO strategy
  
• Collaborate with Digital Marketing on content strategy and keyword targeting
  

PR & Media Relations

• Manage the PR agency partner — set priorities, review pitches, track placements, and hold them accountable to results
  
• Serve as the internal point of contact for all PR activity across Luxer One and Luxer Access
  
• Develop and maintain media kits for both Luxer One and Luxer Access
  

Email & Campaign Management

• Build and manage email and drip campaigns for multifamily and ARR audiences
  

Reporting & Analytics

• Track and report on content and PR performance
  

Success Metrics

• Blog traffic growth and organic search rankings across Luxer One and Luxer Access
  
• PR placements — volume, outlet quality, and share of voice
  
• Email and drip campaign performance: open rates, click rates, and contribution to pipeline
  
• Media kit currency — assets are accurate, on-brand, and press-ready always
  
• Content publishing cadence: consistent output against the editorial calendar
  

Core Competencies

• Exceptional writer — clear, persuasive, and on-brand across formats (editorial, email, press)
  
• Vendor management — can direct a PR agency partner, evaluate their work, and drive results without micromanaging
  
• SEO-informed — understands keyword strategy and writes content that performs in search
  
• Campaign executor — follows through from brief to send to report without dropping balls
  
• Self-directed and organized — manages multiple content streams and deadlines without hand-holding
  
• Collaborative — works fluidly with Digital Marketing, Design, and Sales to align content with broader goals
  
• Data-aware — uses performance data to improve, not just report
  

Requirements

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Journalism, or related field (preferred)
  
• Experience: 2+ years in a content, PR, or marketing coordinator role
  
• Portfolio: Writing portfolio required — samples of published content, press materials, or email campaigns
  
• PR: Experience working with or managing a PR agency; understands how to brief, evaluate pitches, and track placements
  
• Email: Familiarity with email marketing platforms (Cordial, Mailchimp, HubSpot, or similar)
  
• SEO: Working knowledge of SEO best practices and keyword strategy
  
• Tools: Google Workspace, CMS experience; Zoho CRM or analogous a plus
  
  

Benefits

• You will have a 401k with up to 4.5% matching, untracked vacation, and a hybrid work schedule.
  
• We promote education through tuition reimbursement.
  
• You will also have medical, dental, vision, and life insurance programs, as well as employee assistance programs.
  
• You’ll have opportunities to advance.
  
• We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored and grow.
  
• We promoted 42% of our employees last year!