Marketing & Social Media Coordinator
Marketing & Social Media Coordinator Job Description Support the execution of the company’s marketing strategy through social media management, content creation, video production, campaign support, event coordination, sales materials, and day-to-day marketing activities. This role works closely with the Director of Marketing & Growth to turn strategy into consistent, high-quality execution across company brands. Core Responsibilities Social Media & Content
- Manage day-to-day social media accounts across company brands, including scheduling, publishing, monitoring, engagement, and account maintenance.
- Create and edit content including graphics, photos, short-form videos, reels, project highlights, employee features, and company updates.
- Maintain the social media and marketing content calendar and ensure approved content is published consistently and on schedule.
- Coordinate with field teams and internal departments to gather project updates, photos, videos, employee stories, and other content.
- Help maintain a consistent brand voice and visual standard across social channels.
Campaign & Marketing Execution
- Assist with the execution of marketing campaigns across social media, email, website, print, and sales channels.
- Create and update campaign materials, one-pagers, project profiles, presentations, flyers, email content, and other marketing assets.
- Assist with website updates, newsletters, email marketing, and internal communications.
- Support the Director of Marketing & Growth with research, reporting, coordination, and special projects.
Events & Trade Show Support
- Assist with trade show, client event, and internal event planning and execution.
- Coordinate logistics including registrations, vendors, promotional materials, signage, shipping, attendee lists, invitations, supplies, setup, and breakdown.
- Help organize pre-event materials and post-event follow-up information.
- Maintain event checklists, timelines, files, and supporting documentation.
Sales & Business Development Support
- Prepare presentations, one-pagers, project profiles, documents, and marketing materials for client meetings and business development efforts.
- Assist with organizing sales collateral and ensuring current materials are easy for the sales team to access.
- Support sales and recruiting campaigns with content, graphics, communications, and other marketing materials.
Marketing Organization & Coordination
- Maintain organized photo, video, project, brand, and marketing asset libraries.
- Track assigned projects and deliverables to ensure marketing requests are completed accurately and on time.
- Help coordinate information and approvals across Marketing, Sales, Operations, Project Management, and other internal teams.
Key Goals & Measures of Success
- Consistent Social Media Execution
- Maintain an organized content calendar and consistent publishing cadence across company brands while meeting established brand and quality standards.
- Stronger Content Production
- Build a steady pipeline of useful photo, video, project, employee, and educational content that supports company and campaign priorities.
- Reliable Campaign Support
- Complete assigned campaign assets and marketing deliverables accurately, on brand, and within established timelines.
- Organized Event Execution
- Support trade shows and company events through strong preparation, organized logistics, accurate materials, and timely completion of assigned tasks.
- Responsive Sales Support
- Provide timely, polished materials for client meetings, presentations, recruiting efforts, and business development initiatives.
- Marketing Organization
- Maintain accessible, up-to-date content libraries, templates, calendars, event files, and marketing resources that improve team efficiency.
- Ownership & Growth
- Develop increasing ownership of day-to-day marketing execution, proactively identify needs, and reduce the amount of tactical work requiring direct involvement from the Director of Marketing & Growth
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