Job Description - Marketing Director

MARKETING:

  • Create, maintain, oversee marketing budget.
  • Create an annual marketing calendar and events.
  • Handle all marketing events inside and outside of the restaurant.
  • Ensure proper quantities on all marketing materials (DOCS, swag, etc.)
  • Develop relationships with organizations to create Spirit Nights.
  • Communicate and work with leaders to educate guests and team members on new products and rollouts.
  • Work with the person who is posting on SM. Make a calendar for each month based on events, product, celebrations, promotions… to gather content for our accounts.
  • Work with the person who is doing our Cares for our guests. Assist with questions, DOC’s, Spotlight pushes and verbiage to ensure our guests are taken care of.

CULTURE & CARE:

  • Lead and administer the team member engagement survey while creating action plans for follow-up.
  • Create and execute a culture that celebrates each team member’s personal achievements.
  • Ensure Team Member policies are adhered to; specifically, uniform, break periods, discounts.
  • Organize Team Events that live out our vision.
  • Keep track of #’s and %’s of attendees at events to better understand cultural impact.
  • Lead special projects and/or captainships assigned by the Executive Director.
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