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Marketing Manager

Job Description - Marketing Manager


Job Description


Marketing Manager

Location: Lakewood, NJ (In Office)
Schedule: Full-Time or Part-Time

About the Company


Rapidly growing wholesale distribution company seeking a creative and strategic Marketing Manager to elevate the company's brand and support continued business growth. This individual will take ownership of the company's marketing presence, ensuring that prospective customers have a polished, engaging experience from their first interaction through the sales process.


This is an exciting opportunity for someone who enjoys building marketing infrastructure, improving brand perception, and working closely with leadership to bring new ideas to life.


Responsibilities



  • Lead the company's overall branding and marketing strategy.

  • Redesign and optimize the company website to improve user experience and conversion.

  • Work with the existing SEO partner to improve lead conversion after traffic reaches the website.

  • Create compelling sales collateral, presentations, brochures, and marketing materials.

  • Develop and manage email marketing campaigns.

  • Coordinate branding and marketing efforts for industry trade shows and events.

  • Ensure consistent messaging and visual identity across all customer-facing materials.

  • Analyze website performance and marketing metrics to recommend improvements.

  • Collaborate with leadership to identify new ways to strengthen the company's market presence.

  • Manage relationships with outside marketing vendors, designers, and developers as needed.


Qualifications



  • 5+ years of marketing experience.

  • Experience managing websites and website optimization.

  • Strong understanding of branding, digital marketing, and customer engagement.

  • Experience creating email campaigns and marketing collateral.

  • Comfortable working with designers, developers, and outside vendors.

  • Strong project management and organizational skills.

  • Self-starter who enjoys building processes and taking ownership.

  • B2B marketing experience preferred.

  • Experience preparing companies for trade shows or industry events is a plus.


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