Media Strategist

Our client is looking to hire a Media Strategist that will be responsible for planning, developing, and executing media campaigns that help clients effectively reach their target audiences. As a client-facing role, effective and proactive communication and working with a sense of urgency are required skills to succeed in this role.

Primary Job Responsibilities:

• As the day-to-day lead for clients, provide effective, proactive communication to clients, giving them confidence in your work and campaign performance
  


• Work with internal teams to ensure all pieces and parts of the campaigns are accurate, up to date, and running smoothly
  


• Research market trends, audience behaviors, and competitor strategies to identify opportunities
  


• Develop comprehensive media plans that outline where, when, and how to reach the target audience that clearly and effectively communicate the campaign parameters
  


• Facilitate the communication with vendors and negotiate with media outlets to secure advertising in both the traditional (TV, Radio, Print, OOH) and digital (social, display, search) spaces
  


• Utilizing client data and industry research, craft the right message and select the best channels to deliver a successful campaign
  


• Present media plans to clients and provide effective rationale for campaign recommendations
  


• Coordinate and oversee the development and launch of campaigns
  


• Effectively manage campaign budgets and ensure spending is aligned with the plan
  


• Build comprehensive monthly and wrap reports to showcase the results of the campaign effectively and provide deep insight into what is working and where there is room for improvement.
  


• Stay up to date on emerging trends
  

Required Skills:

• 5+ years in the media industry
  


• Effective speaking and presentation skills
  


• Up to date knowledge of traditional and digital media platforms best practices and trends
  


• Advanced skills in analytics and media data reporting
  


• Proactive, sense of urgency mindset 
  

Ideal Candidate:

• Innovative thinker who embraces challenges
  


• Self-motived, positive attitude and strong communication skills
  


• Exceptionally Organized
  


• Strategic mindset
  


• Ability to work collaboratively across multiple departments
  


• Brings new ideas to the table and doesn’t shy away from a challenge