This position requires a strategic leader who can balance business planning, coaching, talent development, and execution while leading from the front in a highly competitive and evolving healthcare environment.

Key Responsibilities

Sales Leadership & Execution

• Lead, motivate, and develop a team of Hereditary Cancer Screening Sales Executives to consistently achieve and exceed revenue, volume, and growth objectives.
• Drive execution of regional sales strategies, tactics, and initiatives to maximize territory performance and market penetration.
• Partner with Sales Executives on strategic account planning, opportunity identification, and customer engagement.
• Maintain deep understanding of MyRisk®, hereditary cancer screening, precision medicine, and the competitive landscape.
• Monitor key performance indicators and proactively address performance gaps.
• Support complex customer engagements, executive-level discussions, and strategic business opportunities.

Business Planning & Territory Management

• Develop and execute regional business plans aligned with organizational objectives and commercial strategy.
• Analyze market dynamics, customer needs, competitive threats, and growth opportunities to optimize resource deployment.
• Guide territory and account prioritization strategies across Women's Health, Primary Care, Internal Medicine, Oncology, and other specialties.
• Monitor regional performance and adjust strategies to achieve financial targets.
• Identify opportunities within community practices, integrated delivery networks, academic centers, health systems, physician groups, and payer organizations.

Customer & Account Development

• Coach representatives on how to effectively build relationships with key healthcare providers, health systems, and decision-makers.
• Support development of Key Opinion Leader (KOL) relationships within Women's Health, Primary Care, Oncology, and related specialties.
• Assist sales representatives with navigating complex healthcare organizations and multi-stakeholder decision-making environments.
• Participate in customer meetings, conferences, workshops, and industry events to strengthen business relationships and increase market awareness.

People Leadership & Talent Development

• Recruit, onboard, coach, and develop a high-performing sales team.
• Conduct regular field rides and coaching sessions to strengthen sales effectiveness, clinical acumen, business planning, and execution.
• Ensure all direct reports receive timely performance feedback, coaching documentation, and development planning.
• Create a culture of accountability, performance, collaboration, and continuous improvement.
• Establish clear goals, expectations, and performance measurements aligned with business priorities.
• Identify and develop future sales leaders within the organization.

Cross-Functional Collaboration

• Partner closely with Marketing, Medical Affairs, Operations, Market Access, Revenue Cycle, Training, and Human Resources teams.
• Provide field insights to support sales training, marketing initiatives, product launches, and strategic planning.
• Collaborate on development and refinement of customer-facing materials and educational programs.
• Communicate marketplace trends, customer feedback, and competitive intelligence to internal stakeholders.

Administration & Operational Excellence

• Ensure timely and accurate completion of administrative responsibilities, including CRM documentation, forecasting, expense reporting, and performance reporting.
• Monitor CRM compliance and reinforce best practices related to Salesforce and territory management tools.
• Review expenses and resource utilization to ensure alignment with profitability and budget objectives.
• Maintain forecasting accuracy and business planning discipline across the team.

Compliance & Ethics

• Model and reinforce Myriad's values, code of conduct, and commitment to patient-centric care.
• Ensure compliance with all company policies, HIPAA regulations, privacy requirements, and promotional guidelines.
• Promote a culture of integrity, accountability, and ethical decision-making.
• Maintain the highest standards related to handling patient, provider, and company information.

Qualifications

Education

• Bachelor's degree required.
• Degree in Life Sciences, Business, Healthcare, or related field preferred.
• Advanced degree (MBA, MPH, MS, or similar) preferred.

Experience

• Minimum 10 years of successful sales experience within diagnostics, molecular diagnostics, genetic testing, biotechnology, pharmaceuticals, medical devices, or related healthcare sectors.
• Minimum 5 years of successful sales leadership experience with direct people management responsibilities.
• Experience leading field-based sales teams in highly competitive healthcare markets.
• Demonstrated success driving territory growth, provider adoption, and achievement of business objectives.
• Previous experience in women's health, oncology, hereditary cancer screening, molecular diagnostics, precision medicine, or genetic testing strongly preferred.
• Experience selling to OB/GYN, Primary Care, Internal Medicine, Oncology, and related specialties preferred.
• Proven success managing large health systems, IDNs, academic centers, and complex healthcare accounts.

Skills & Competencies

• Strong leadership, coaching, and performance management capabilities.
• Excellent strategic planning and business development skills.
• Strong clinical, scientific, and healthcare acumen.
• Exceptional communication, presentation, and relationship-building abilities.
• Proficiency in consultative and value-based selling methodologies.
• Ability to analyze data and translate insights into actionable business strategies.
• Strong organizational and project management skills.
• Ability to influence stakeholders across multiple levels both internally and externally.
• Experience with Salesforce CRM and Microsoft Office applications.

Compliance & Professional Standards

• Demonstrated commitment to ethics, integrity, and corporate values.
• Working knowledge of HIPAA and healthcare compliance requirements.
• Ability to appropriately manage confidential and sensitive information.
• Proven track record of doing the right thing, even when difficult.

Travel Requirements

• Must reside within the assigned region.
• Ability to travel extensively throughout the region, including overnight travel (approximately 60-70%).
• Valid driver's license and driving record meeting Myriad standards.

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