Regional Sales Representative

The Regional Sales Representative position is responsible for selling planned maintenance contracts, parts, aftermarket products, and new equipment to both existing industrial customers and new construction markets within an assigned geographic territory. This role involves developing long-term professional relationships, maximizing market share, and ensuring customer satisfaction through effective problem-solving and consultative selling.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Customer Relationship Management: Develop positive counselor-selling relationships by demonstrating the ability and willingness to solve and/or prevent customer equipment/maintenance problems. Assist customers in restoring equipment to safe and efficient operating levels to maximize productivity and safety.
• Sales and Market Penetration: Promote Storage & Ergonomic Equipment service, quality parts, aftermarket products, and new equipment to existing industrial customers and new construction markets. Develop the assigned territory in terms of market penetration, sales volume, and profitability.
• Lead Generation and Prospecting: Identify, prospect, and develop sales leads from multiple methods (e.g., cold calling, internet research, lead services) into initial appointments with decision-makers and influencers at various levels.
• Professional Presentations: Conduct professional on-site presentations, equipment demonstrations, and written proposals. Utilize effective sales presentations, equipment demonstrations, and sales tool utilization.
• Technical Services: Provide technical services to clients relating to the use, operation, and maintenance of equipment. Draw up sales or service contracts for products or services.
• Market Awareness: Maintain awareness of competitive activity, pricing policies, and industry trends. Provide design assistance for current and future projects and assist in developing/writing equipment specifications.
• Project Management: Prepare submittal packages, conduct site visits, field verifications, material scheduling, job site meetings, and ongoing communication with operations.
• Travel Requirements: This position requires daily in-field travel via automobile for visiting customer facilities and job sites. Assigned territories can be within our servicing locations of PA, DE, NJ, and MD.

QUALIFICATIONS:

• Education and Experience: A four-year college degree (Business or Marketing preferred); three or more years of related sales experience. Previous material handling or rack service and sales experience is highly beneficial.
• Skills: Strong mechanical/electronic comprehension, excellent communication skills, professional customer-oriented attitude, confidence, and tact.
• Language Skills: Ability to read, analyze, and interpret general business periodicals, professional journals, or technical procedures. Ability to write reports, business correspondence, and submittal/approval documentation. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and industry representatives.
• Mathematical Skills: Ability to calculate figures and amounts such as discounts, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.
• Reasoning Ability: Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

WORK ENVIRONMENT AND PHYSICAL REQUIREMENTS: This role involves a combination of office-based and field responsibilities, with approximately 40% of time spent on administrative, planning, and coordination tasks and 60% spent at client sites. Field work occurs in diverse industrial environments, including manufacturing plants, warehouses, distribution centers, food production, and pharmaceutical facilities. The position requires frequent single-day travel. Physical demands include prolonged walking, navigating

stairs and ladders, working in varying indoor and outdoor conditions, and the ability to lift and carry items up to 25 pounds.

Why Join Storage & Ergonomic Equipment?

Storage & Ergonomic Equipment offers the most complete line of material handling products and storage systems, using our wealth of experience in the field, combined with the top manufacturers in the industry to make any warehouse application more productive, profitable, and most important, safe. We value safety, customer-service excellence, continuous improvement, and team success. As our Regional Sales Representative, you will play a central role in shaping how our customers experience the sales side of our business.