Email Marketing Specialist

Overview

We are seeking a talented individual to join our marketing team at GreenLeaf Industries. This position is dedicated to enhancing our email marketing strategies and driving engagement through effective communication.

Key Responsibilities

• Develop and execute email marketing campaigns aligned with overall marketing strategy.
• Manage and maintain the email marketing database, ensuring data accuracy.
• Analyse campaign performance and provide insights for continuous improvement.
• Create engaging content for email communications that reflects our brand voice.
• Collaborate with cross-functional teams to ensure cohesive messaging across channels.

Requirements

• Proven experience in email marketing or a similar role.
• Strong understanding of email marketing best practices and tools.
• Excellent written communication skills with an eye for detail.
• Ability to analyse data and generate actionable insights.
• Familiarity with HTML and basic design principles is a plus.

Nice to have

• Experience with marketing automation platforms.
• Knowledge of SEO and content marketing.
• Creative mindset with the ability to think outside the box.