Rental Equipment Sales Representative - Wagner CAT Rentals

Why Join Wagner? 

At Wagner, our people are the driving force behind everything we do. We’re committed to helping our employees grow through meaningful work, career development, and opportunities to learn and advance. Join a team that values collaboration, innovation, and the people who make our success possible. We offer excellent benefits and supply you with the tools you need to maximize your potential.  

 Benefits include: 

• Paid Time Off (PTO) Plan - Up to 96 hours of PTO in your first year + 8 company paid holidays 


• Medical, dental, and vision insurance  


• Life and AD&D Insurance 


• Retirement Plans - 401K eligible employees can receive a company contribution up to 7% 


• Tuition Reimbursement  


• Employee Assistance Program (EAP) 


• CEFCU - Employees have access to services including payroll deductions, savings, accounts, loans, VISA card and more 


• Additional Benefits include Supplemental life Insurance, Critical Illness + Accidental Insurance, ID WatchDog and discounted employee phone plans 

The Rental Equipment Sales Representative’s primary purpose is to generate revenue by renting CAT & allied equipment, selling of non-hour metered allied equipment and merchandise, and selling Wagner Rents equipment service capabilities in a manner that reflects the company’s vision of working as “One Professional Team.” The Rental Sales Rep is responsible for developing and enhancing sales coverage within a designated territory consistent with the Wagner Rents customer satisfaction philosophy. Must meet or exceed monthly budgeted rental revenue, consumable revenue, and growth of territory market share goals.

Pay Rate: Base Salary + Commission
Pay is based upon education and experience

Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

• Prepares daily sales calls/progress reports documentation


• Develops weekly sales forecasts


• Manages business related expenses


• Effectively interfaces with other Wagner field personnel and departments as they affect sales responsibilities


• Responds to customer calls at all times of the day and night


• Researches new leads and sales prospects


• Conducts face to face cold calls to prospective customers and develops new accounts within the designated territory


• Services current rental and sales customers’ needs


• Maintains current knowledge on all products and services for sale and rent by Wagner Rents


• Other duties as assigned by manager

Required Education and Experience:

• High School Diploma or GED


• Some College or Trade School Preferred


• 10+  years sales experience in the heavy or rental equipment industry


• 1+ years administrative/clerical experience


• 3+ years customer service experience


• 3+ years sales experience

Physical Demands & Competencies:

• Standing, walking, talking, sitting, use of hands & hearing


• Data Entry, telephone, reading/writing, reasoning, organizational, communication & math skills


• Safety & Product Knowledge


• Ability to ascend/descend ladders, stairs, etc.


• Medium work that includes lifting and/or moving objects up to 32 pounds or more


• Basic knowledge of Microsoft Word


• Intermediate knowledge of Microsoft Outlook and Excel

Work Environment:

• Noise: Loud


• Indoors and Outdoors

Other Duties:

Job Offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug/alcohol testing, fit for duty testing, and any other job-related tests/screenings.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently.  

Wagner Equipment Co. is an EEO/AA/Veterans/Disabled employer.

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