Retail Category Development Manager - Tom's of Maine

Relocation Assistance Offered Within Country

# 95083 - Kennebunk, Maine, United States

The Experience

In today’s dynamic retail environment, it is an exciting time to be a part of the Team as a Retail Category Development Manager at Tom's of Maine because it plays a key role in the customer development organization by acting as the natural category expert and identifying mutual growth opportunities for

Tom’s and our customers.

You will work closely with our customers and internal partners to identify opportunities that deliver growth within the Naturals segment of the category through fact-based recommendations. You will assess trends and analyze syndicated and point of sale data to identify key customer opportunities for growth. You will work with all functions of customer development to develop and grow the business. You will assist in developing plans that aim to increase customer volume and market share through 5P analysis. Additionally, you will collaborate with Colgate RCD to share best practices and develop natural centric, category growth stories.

Who are you?

• You are a storyteller- Interpret and communicate shopper & consumer data and effectively integrate them to tell fact based stories to drive category solutions is essential so we can thrive and win. 


• You connect the dots- Initiate and synchronize our brand strategies and priorities with customer strategies for an outcome where we all win, execute new product initiatives accordingly, and determine the effectiveness of Colgate and competitive promotions through post-analysis, which are critical inputs for the recommendations you make to the account.


• You are a collaborator- Establish key partnerships that thrive on mutual trust and integrity in working relationships as consultants to the customer. Additionally you will be working cross-functionally across the Colgate Palmolive organization.


• You are curious- Constantly  looking for opportunities to develop creative solutions, and the ability to review  the results and discover the reasons for what is driving those results and advise others.

What you'll do:

• Develop customer presentations focused on distribution recommendations and natural growth strategies for the category


• Complete customer category and planogram reviews utilizing shopper insights and analytic tools


• Establish strong, multi-level working relationships with top customers based on mutual trust and integrity


• Communicate and reinforce brand strategies & priorities


• Develop and deploy monthly reports


• Create selling stories to support Tom’s strategic objectives. Integrate various data sources (Point of Sale, Household Panel, Insights) into cohesive selling stories that provide positive outcomes for Tom’s and our retail partners


• Develop natural category growth stories with Colgate RCD


• Use shelf management software and category expertise to provide recommendations for shelf placement with an objective of securing distribution/placement that is mutually beneficial for Tom’s and the customer


• Be proficient in interpreting shopper and consumer research to drive category solutions development with our customers


• Manage relationship with external data company to develop and deliver best in class reporting solutions

What you’ll need

• Bachelor’s Degree


• 5-8 Years’ experience in consumer products industry sales or category management


• 2+ Years’ experience analyzing syndicated data (Nielsen, IRI, Customer Loyalty Data)


• Advanced proficiency in Google Sheets and Google Slides

Preferred Qualifications:

• Consumer insights experience

Expected areas of skills & abilities:

• Must be very result-oriented and strategic driven


• Must have a clear idea of the expertise, tools, and processes necessary to meet the consumer, shopper and customer needs


• Ability to identify and engage internal and external stakeholders to accomplish best in class execution


• Strong analytical skills and ability to build stories through data and uncover opportunities for the category and Tom's


• Experience in transforming insights into action, developing strategies and action plans to grow the business and customer

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law

Are you interested in working for Tom's of Maine? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Empowering a naturally healthy life – for our family and yours – for over 45 years.  When Tom and Kate Chappell moved to Maine and started making natural personal care products, they were guided by two simple philosophies.  

• First, that it was possible to make effective personal care products that were free from artificial flavors, fragrances, sweeteners, colors and preservatives.

• And second, that businesses should be good corporate citizens working to care for the planet and communities.  These same philosophies guide us to this day.  Tom’s of Maine products – including toothpaste, deodorant, mouthwash, bar soap, body wash, lotions and lip balms – are sold across the United States and Canada.  And because we are so committed to giving back, we donate 10% of our profits to charitable organizations, and our employees can use 5% of their paid time volunteering for causes they are passionate about.  

Tom’s of Maine is a division of Colgate-Palmolive, a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition, with sales of products in more than 200 countries.  To learn more about Tom’s of Maine and Colgate, please visit  http://www.tomsofmaine.com and http://www.colgatepalmolive.com, or find us on LinkedIn, Facebook, Twitter, Instagram and YouTube. 

Reasonable accommodation during the application process is available for persons with disabilities. Please contact [email protected] with the subject "Accommodation Request" should you require accommodation.