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Senior Vice President / General Manager, Audience & Growth

icon building Company : Foundry
icon briefcase Job Type : Full Time

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Job Description - Senior Vice President / General Manager, Audience & Growth

Senior Vice President / General Manager, Audience & Growth 


We are seeking a dynamic, entrepreneurial Senior Vice President / General Manager, Audience & Growth to scale audience reach, engagement, and consumer revenue across a portfolio of 10+ global digital media publications.  As the leader, you will define and execute a holistic growth strategy that transforms audience reach into loyal communities and sustainable consumer revenue streams. We vision the ideal candidate to be a modern media operator with a strong growth mindset and a general manager’s perspective, having a deep understanding of how audience engagement, community, and monetization work together to build durable, scalable media businesses.US-based in NYC, Austin, SF, or Boston 


 Key Responsibilities:



  • Own the strategy and performance for audience growth across all publications and platforms.

  • Build and scale community-driven audience engagement strategies that deepen reader relationships and loyalty.

  • Own the growth of affiliate commerce and subscription businesses across the portfolio.

  • Lead paid subscription and premium membership strategy



  • Oversee paid acquisition across search, social, and emerging channels



  • Define KPIs across audience growth, engagement, and revenue

  • Leverage data and experimentation to optimize performance

  • Deliver insights and reporting to executive leadership


 


Experience:



  • 10–15+ years in digital media, consumer platforms, or growth-focused environments

  • Proven success in audience growth, engagement, and consumer revenue

  • Deep expertise in SEO, social, newsletters, and digital distribution

  • Experience scaling affiliate commerce and/or subscription businesses

  • Multi-brand or portfolio experience strongly preferred



  • Strong general management mindset balancing strategy and execution

  • Experience building and leading high-performing, cross-functional teams

  • Ability to collaborate across editorial, product, tech, and commercial teams



  • Deep understanding of growth analytics and conversion optimization

  • Experience with experimentation frameworks (A/B testing, etc.)

  • Ability to translate data into strategic business decisions


 


 

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