Kada Recruiting is partnering with an award-winning public relations and digital marketing agency. Their diverse team of experts includes Public Relations & Communications Experts, Digital Mavens, and Research and Analytics Gurus. They build and deliver integrated marketing campaigns, transcending our heritage in PR. They breed a collaborative culture, drawing on influence and learnings from all marketing disciplines to build something new. Their clients, awards, and business success all speak for themselves.
This company thrives from their restless discontent, constantly looking to elevate their work and their skill set. They're building out a team of high performers with an uncommon level of modesty because no one is above the work. From every level, anyone can and does jump in. Youâll never hear this company say âThatâs not my jobâ. Youâll find it rewarding to work on their clientele coupled with their no-ego approach.
This company is based in Manhattan and they operate on a hybrid schedule(in-office Tuesday-Thursday/remote Monday & Friday)
Annual Base Salary Range: $67,000-$85,000
Requirements
This company is looking for a dynamic, energetic, and proactive Senior/Research Analyst to join their Research and Analytics team. This position provides the opportunity to work in a fast-paced, creative environment with a collaborative team.
A successful Senior/Research Analyst should be fueled by an inner drive to learn new ways of thinking and hone their craft. They should be a self-starter and have strong research, data, and organization skills. This company will also expect all team members to demonstrate problem-solving abilities, both when acting alone and as part of a collaborative team, as this company is a fast-paced, start-up environment.
Passion and enthusiasm for the work, as well as team collaboration and respect, are required.
2-4 years of experience with tracking, tagging, and analyzing media hits; agency experience preferred
Bachelorâs degree; degree in Research, Communications, Journalism, Public Relations, English, Marketing a plus but not required
Proficiency in Office365, as well as media database and monitoring tools such as Cision and Pulsar, or other media/digital monitoring tools
Proficiency in Excel and PowerPoint
Ability to form insights from analysis
An open mind, with the ability to learn new skills quickly and comprehensively
Synthesize data and research trends from a variety of sources to develop strategic insights that became the foundation for communications program development for existing clients and for new business pitches
Create and execute primary research asks, such as thought leadership surveys or focus group discussion guides
Develop concise, well-thought-out reports and presentations that tell a story and inform account teams and clients who may be less versed with data from research and/or measurement platforms
Strong written communications skills; ability to present ideas in a clear, concise, and persuasive manner, both in person and virtually via phone or email
Assist team members with consumer and business insights â not âdata dumpsâ â to account teams and new business teams, which included:
Development of target audience profiles, secondary research summaries, and trends reports
Conducting original research either through survey questionnaires, focus group screeners
Working with social data tools to understand what consumers are saying about their client's business
Develop monthly, quarterly, and/or annual wrap reports highlighting the successes of the agencyâs PR and Digital activations, including:
Creation and management of PowerPoint and Excel documents for tracking and reporting, including building charts and creative visuals
Interpretation of Cision, Pulsar, MuckRack, and other types of listening tool data
Understanding client objectives to distill findings that are insightful and actionable
Analyzing and interpreting traditional media and social/digital data
Benefits
Great healthcare, dental, and vision plans
401K with company match and profit-sharing opportunities
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