Sr. Coordinator, Marketing Enablement

ABOUT THE ROLE 

The Sr. Coordinator, Marking Enablement supports the execution of lifecycle marketing campaigns across owned channels by managing day-to-day campaign workflows and coordinating cross-functional teams across Growth + Member LNC, Creative, and MarTech.

This role focuses on operational program management – ensuring campaigns move efficiently from intake through launch while maintaining clear communication, timelines, and quality standards across teams. This role helps operationalize the campaign delivery engine and ensures lifecycle marketing initiatives launch on time and with the necessary cross-team alignment.

YOUR DAILY IMPACT AT PELOTON

• Manage the operational workflow for lifecycle marketing campaigns across owned channels including email, push, in-app, and hardware notifications


• Managing campaign timelines from intake through launch


• Coordinating work across Growth + Member LNC, Creative, and MarTech teams


• Tracking campaign milestones and ensuring deadlines are met


• Running campaign standups and status updates across stakeholders


• Managing campaign intake requests and ensuring briefs are complete


• Maintaining campaign calendars and launch schedules


• Escalating risks or blockers when needed


• Sr. Coordinator, Marketing Enablement focuses on:
  
  
  
  • Campaign timelines and workflow management
  
  
  • Cross-team coordination
  
  
  • Creative, Analytics, and MarTech alignment
  
  
  • Campaign intake and launch readiness
  
  
  • Day-to-day operational execution
  
  
  
  

YOU BRING TO PELOTON

• 2-4 years experience in marketing operations, lifecycle marketing, or program management


• Experience coordinating cross-functional marketing campaigns


• Experience working with Lifecycle Marketing, Creative, and MarTech teams


• Familiarity with owned marketing channels such as email, push, in-app messaging, or SMS


• Strong project and program management skills


• Experience managing campaign workflows and timelines


• Familiarity with marketing project management tools (Asana, Jira, Airtable, Workfront, etc.)


• Strong attention to detail and operational organization


• Comfortable working in fast-paced marketing environments

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