Technical Marketing Engineer Automotive Electrification

A unique opportunity to join a highly visible strategic marketing group whose mission is to be a segment expert, analyzing market environment for power and sensing technologies in automotive applications, and translate them into new technologies, products, and systems – as onsemi is focused on being the world’s leader in providing robust, energy efficient, sensing and power automotive solutions world-wide.  

We are seeking a Technical Marketing Engineer (TME) to drive technical positioning, customer engagement, and go‑to‑market execution for our automotive EV system solutions targeting: automotive traction inverters, on-board charger, 800V dc-dc converter, solid state battery disconnect, and overall full automotive EV power train systems. 

This role sits at the intersection of engineering, product management, sales, and marketing, translating complex technical capabilities into compelling value propositions for OEMs, Tier‑1s, and system integrators building leading edge next generation automotive solutions. 

Responsibilities 

Technical Market Experience 

• Serve as the automotive system wide technology subject‑matter expert for future automotive electrification needs  


• Motor control (PMSM, servo systems, FOC algorithms) 


• Power electronics (Power modules, gate drivers, signal conditioning, inverter control) 


• Embedded control (MCUs, MPUs, real‑time control) 


• Sensors (Hall, TMR, current sense, torque, rotor position, etc) 


• Analyze market trends, architectures, and competitive solutions in automotive EV systems. 


• Define application reference architectures and designs leveraging full portfolio of relevant onsemi solutions.  


• Form strategic partnerships with Tier 1’s, OEM’s, and other technology vendors to bring onsemi leading technology to market.

Product Positioning & Messaging 

• Translate product features into clear customer value propositions (performance, efficiency, safety, cost, scalability). 


• Develop technical positioning, differentiation, and competitive battlecards. 


• Influence product roadmap by bringing customer and market requirements back to engineering and product management. 

Customer & Field Engagement 

• Support key customer engagements alongside sales and FAEs:  


• Technical presentations 


• Architecture reviews 


• Design‑in support and concept validation 


• Act as a technical bridge between customers and internal R&D teams. 


• Gather voice‑of‑customer feedback globally into clear market leading requirements.

Go‑to‑Market Execution 

• Create high‑impact technical collateral, including:  


• Application notes 


• White papers 


• Reference designs 


• Evaluation guides 


• System block diagrams 


• Deliver technical training for internal sales teams and partners. 


• Support product launches with demos, webinars, and conference presentations. 

Ecosystem & Industry Engagement 

• Represent the company at automotive industry events. 


• Work with partners on joint solutions and ecosystem enablement. 

Qualifications 

• Bachelor of Science Electrical Engineering or equivalent 


• MBA or graduate degree in related area is a plus 


• Strong Technical foundation: 7+ years hands-on experience in the automotive systems – focused on architecture & design around power conversion, motor control, analog systems, power device physics, sensors, MCUs/SoCs/GPUs 


• Application relevant experience: direct knowledge of applications and technologies specific to automotive electrification and power train building blocks.  


• Technical communication skills: ability to interface with customers to gather information as well as offer technical guidance on designs leveraging onsemi technologies.  


• Ability to decipher circuit diagrams and semiconductor specs.    


• Excellent writing and presentation skills: Authored and published white papers, articles, references for both internal documents (ex. Market & Product Requirement documents) or external content (webinars).  


• Please expect travel to be approximately 25%.  Occasional travel to Europe, South America, Asia will be required.  Travel to other locations in the USA will also be required.