Hours/Week\: 15
Expected Term\: Aug 22, 2026 – June 26, 2027
Compensation\: $16
Position Title\: Student Marketing Assistant - Social Media and Communication Specialist
Job Description & Job Description Breakdown:
Summary of Responsibilities
Create a campus presence for the Career team and the Career Center on campus and online through print and digital content
Maintain active communication via various social media sites (Instagram, YouTube, Facebook, Twitter, etc.)
Create flyers to be used in both print and digital format
Research and identify best practices for the utilization of social media within campus offices
Utilize Instagram Analytics & other analytics websites (Inbeat.co) to help guide the type of content to post and to report on success of social media content
Assess the impact of social media communication on students, staff and faculty engagement and develop strategies on how to better implement these techniques in relation to the goals of the Career Center
Utilize technology resources such as Canva, Planoly, Google Drive
Create monthly or bi-monthly (or as needed) career cluster job blasts/newsletters to TCNJ students
Attend trainings and relevant meetings to understand the communication strategy of TCNJ and the Career Center
Potential to assist with the enhancement of the office’s website to better share our story with the campus and global community
Attend and support Career Center events
Perform other tasks within the office as needed
Learning Outcomes
Focus on increasing social media engagement and sharing impact of posts with the Career Center staff
Increase collaboration with Academic Schools for marketing purposes
Gain exposure working with a diverse group of campus constituents and employers
Create original content for website news section including content related to professionalism, resumes, interviews, highlighting internships, etc.
Required Qualifications
GPA 3.0 or higher
Current sophomore or junior
Demonstrated experience or familiarity with communication strategies and marketing
Preferred Qualifications
Knowledge in Canva, Planoly, Photoshop, Wordpress
Experience with Microsoft Office Suite, Google Drive
Utilization of Instagram, YouTube and other social media platforms
Persons with disabilities may request reasonable accommodations in order to perform the essential functions of the position. If the requested accommodation(s) cannot be made because it would cause the employer undue hardship, the applicant may not be eligible for the position.
About TCNJ
The College of New Jersey (TCNJ) is a highly selective institution that is consistently recognized as one of the top comprehensive colleges in the nation. Founded in 1855 as the New Jersey State Normal School, TCNJ maintains the eighth highest four-year graduation rate among all public colleges and universities. It is ranked by Money as one of the top 15 public colleges “most likely to pay off financially,” and U.S. News & World Report rates it the No. 1 public institution among regional universities in the northeast.
Employer Qualifications
Employment at TCNJ is contingent upon the successful completion of an applicable background check, reference checks, and verification of identity and authorization to work in the United States (Form I-9).
Accommodation:
Applicants who require a reasonable accommodation to apply or interview should contact the hiring department listed on this application.
How to Apply
Qualified candidates should apply online and submit a resume. Applications will be considered until a viable finalist has been found.
The College is committed to fostering a welcoming and inclusive campus community that respects and uplifts individuals from all backgrounds. We value the varied perspectives, experiences, and talents of all members of our community and strive to create an environment where everyone has equitable access to opportunities for success. As an equal opportunity employer, we comply with all applicable federal and state laws regarding nondiscrimination and affirmative action. We encourage applications from individuals whose lived experiences and professional interests align with our institutional mission of academic excellence, access, and integrity.
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