Web Analytics

Web Analytics

Location: San Jose, CA, 95131

Duration: 6 – 12 Months plus

• The role is "Instrumentation Manager" -- need someone with an Analytical back ground.
• Need someone who is very proactive, takes initiative and resourceful and can work cross functionally.
• This resource would be working on one key project and be the centre point of contact for all behavioral tracking (web analytics) - working with analytics to understand the type of reports/data they need and translating that into what events (clicks, impressions, form abandonment) & variables (customer Id, device type, location) on web pages need to be tracked
• Some exp with Web Analytics tools such as Omniture Site Catalyst or Google Analytics or Web Trends or any other analytics tools
• Good in SQL for data validation purpose ---
• Ability to converse with the product managers, technology and QA teams
• Reporting piece is not mandatory (exposure to Tableau or Microstrategy is fine)

TOP 3 skills ---

• ---- Web Analytics experience
• ---- Technical background
• ---- Communication skills with Product Managers