Brand Manager

The Hellenic Company JOTIS S.A. is one of the most historic food industries in the country with a path characterized by important innovations-milestones in products that created new categories. JOTIS S.A. has associated its name with the high quality of products it produces, always having as its main concern that its products meet the needs of the entire family in the modern era. The company is currently seeking a Brand Manager to join their team.

As a Brand Manager at JOTIS, you will play a crucial role in developing and executing brand strategies to drive sales and market share. You will collaborate with cross-functional teams to ensure brand consistency and effectiveness across all marketing touchpoints. By leveraging your expertise in consumer insights and market trends, you will contribute to the continuous innovation of our product portfolio.

This is an exciting opportunity to contribute to the growth and success of a 100% Greek company and make a meaningful difference in the lives of our consumers.

Responsibilities

• Develop and execute strategic brand plans to drive sales growth and market share.
• Conduct market research and analyze consumer insights to identify new growth opportunities.
• Collaborate with cross-functional teams, including Marketing, Sales, and R&D, to develop integrated marketing campaigns.
• Manage and optimize marketing budgets to maximize ROI.
• Oversee the development and execution of brand communication materials, including advertising, packaging, and digital content.
• Monitor market trends and competitor activities to identify potential risks and opportunities.
• Measure and analyze brand performance and provide recommendations for improvement.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience 2-3 years as a Brand Manager in the Food & Beverages industry.
• Strong knowledge of brand management principles and marketing best practices.
• Excellent analytical and strategic thinking skills.
• Ability to effectively collaborate with cross-functional teams.
• Strong communication and presentation skills.
• Proficiency in English and Greek.
• Passion for innovation and a deep understanding of consumer behavior.

Benefits

• Excellent working environment
• Competitive total remuneration
• Professional development and opportunities
• On-the-job and external training according to needs