Creative Director for Amazon Brand

About the company

At EAK Distribution, we are more than a conglomerate of e-commerce brands; we are pioneers at the crossroads of technology, design, and customer satisfaction. Our portfolio spans across various online platforms, with a significant presence on Amazon.com and our dedicated brand websites. Our ethos is to deliver impactful, thoughtfully designed products that meet and exceed our customers' expectations.

In the fast-paced e-commerce landscape, we distinguish ourselves as innovators and visionaries. Our passion for excellence is complemented by our dedication to trust and quality, positioning Amazon as a key channel for building customer relationships. At EAK Distribution, we recognize that our growth and strength are powered by the talents and commitment of our team, particularly those leading our Amazon initiatives.

We aim to establish ourselves as a top-tier consumer products company and are in search of a Creative Director. This role is suited for a creative thinker and an energetic leader ready to take our brands to new heights.

About the role

The Creative Director is a key contributor within our organization, reporting directly to the CEO. This role actively contributes to shaping the visual identity and creative direction of our products with a focus on Amazon. 

Additionally, the Creative Director provides valuable design support to the Product Development Department, influencing the branding and visual aspects of products prior to manufacturing.

Your Responsibilities:

• Develop and implement creative strategies that are integrated with marketing and sales objectives with a strong focus on CRO.
• Oversee the production of content that encompasses graphics, videos, and other multimedia elements, ensuring all content supports marketing campaigns and initiatives.
• Copywriting: Execute and/or oversee all copywriting and creative direction
• Brand Consistency: Ensure consistency in brand messaging and visual elements across all channels and product listings to strengthen brand recognition.
• Market Research: Stay updated on industry trends, competitor activities, and Amazon algorithms to optimize content for search, discoverability, and conversion
• Collaboration: Work closely with cross-functional teams, including Product Development, Brand Management, Launches, and other relevant departments, to align creative strategies with overall business goals.
• Oversee and manage all print and digital assets
• A/B Testing/Polls: Conduct A/B testing/polls on various creatives to optimize content performance and conversion rates.
• Compliance: Stay informed about and adhere to Amazon's policies and guidelines for product listings and creative content.
• LMA: Lead, manage, and hold accountable designers and freelancers

Results (Expected Accomplishments):

• Improved Conversion Rates: Develop and implement strategies that lead to a measurable increase in clickthrough rates, and improved conversion rates on Amazon product listings.
• Enhanced Brand Presence: Elevate the brand image on Amazon through consistent and visually appealing product representations, fostering increased brand recognition among online shoppers.
• Successful Product Branding: Contribute to the successful branding and visual representation of products in collaboration with the Product Development team, ensuring that the brand maintains a distinctive and memorable identity.
• Leadership in Creative Direction: Take a leadership role in steering the creative direction for the brand on Amazon, setting industry standards for compelling and innovative product presentations.
• Project Management: Ensuring all projects are properly planned and deadlines are strictly adhered to.

About you

Requirements:

• Minimum 5 years of experience in graphic design
• Minimum 3 years of experience as a manager of a creative/graphic design team, preferably in e-commerce or retail
• Proficiency in graphic design tools (e.g., Adobe Creative Suite)
• Strong written communication skills
• Understanding of e-commerce and Amazon platform dynamics
• Familiarity with Amazon Seller Central and its functionalities
• Experience in managing people, and demonstrating effective leadership in a creative context
• Proficient in managing design schedules, ensuring timely delivery of assets
• Ability to think creatively and strategically to produce innovative and effective content
• Ability to adapt to changes in Amazon algorithms and policies

What's in it for you?

Compensation and Benefits:

• Salary range: 2000-3000 USD per month
• Full-time, semi-flexible position (mandatory working hours from 8 AM to 12 PM EST; remaining hours can be scheduled throughout your day).
• Health benefits after 90 days
• Opportunities for professional development
• Annual performance evaluations with potential for salary increases based on impact and contributions

Joining EAK Distribution is an opportunity to play a pivotal role in our journey towards growth and innovation. Here, your strategies and campaigns will directly impact our success. We offer a career that is rewarding, with avenues for growth, innovation, and acknowledgment of your contributions.

How to apply?

This position will be closed as soon as we find the perfect match. So, make sure to read the description carefully and take your time to submit a high-quality application that stands out.

If you apply, we will respond promptly and keep you updated throughout the process.

Please expect the hiring process to include:

1 - Filling in the application form once you click “Apply” including recording a short video to introduce yourself

2 - Completing test tasks, if short-listed

3 - Attending video interviews where you will have the opportunity to talk more about your previous experience and the new role

Applications are only accepted through JobRack.