Senior Designer, Energy

Overview

As part of the Energy & Innovation design team, you will partner closely with functional design experts as well as the business to develop brand design strategies across a spectrum of capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design. The Senior Brand Designer will engage with cross-functional teams to drive comprehensive brand and graphic design projects from ideation and strategy to execution. The main objective of this role is to guide the visual identity for these key brands, help craft the brand design strategy, and execute major design projects across the portfolio.

Design Project Management: Partner across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and on-time.
Inform and align stakeholders throughout the creative process, regularly reviewing the status of projects with appropriate leadership to verify that project expectations are met.

Brand Design Development : Support the visual identity for the portfolio, working in collaboration with the Design Director, Energy & Innovation and other design leaders across brand, product, packaging, equipment, marketing, and advertising.

Generate creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members.
Participate in research activities and effectively translate customer needs into actionable design strategy (must be able to execute those requirements into design solutions). Help drive to final design recommendations, decisions, and design approval to enable artwork execution/production phases. Ensure a thorough consideration of all project variables and that the final solution will perform as planned.

Essential qualifications:

• Bachelor’s degree in Design required with minimum 5-years of hands-on brand and packaging/graphic design experience
• Should have full-time agency side and or client-side experience
• Advanced experience with Adobe Creative Suite software (Photoshop skills are a must)
• Must be willing and able to travel 10% of the time

Preferred qualifications:

• Strong typography skills, conceptual design skills, and design strategy experience
• 360˚ brand design experience (i.e., print, packaging, digital, environmental, experiential)
• Extraordinary design taste and expertise with an excellent sense of design trends
• Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
• Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
• Effectively communicates (verbally and written) with internal and external business partner
• Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises

PepsiCo produces the world’s largest portfolio of billion-dollar food and beverage brands, including 22 product lines that each generates more than $1billion in annual retail sales.Our main businesses – Frito-Lay, Quaker, Pepsi-Cola, Tropicana and Gatorade – also make hundreds of other nourishing and tasty foods and drinks that bring joy to our consumers in more than 200 markets