Sales & Marketing Executive

To support Sales & Marketing department in raising the visibility of the Academy of the management by carrying out an effective marketing and communications plan order to :

• attract new students across the Academy’s portfolio of programmes
• publicize the strengths of the academic faculty
• promote the profile of the academy as a whole to external audiences

Main duties and responsibilities :

• To participate in marketing activities both on campus and off campus.
• To execute marketing plans on targeted schools and ensure that such plans are effectively carried based on the KPI requirement.
• To accomplish sales and marketing objectives by planning, developing, implementing, and trade promotion programs.
• To reach out to new and potential customers online or offline, to present our product and services.
• To strategize and implement plans to increase student numbers.
• To oversee a company's interactions with the public by implementing social media platforms' content strategies.
• To carry out company live events as a host from introduction to closing session.
• To assist in the updating of news both on the academy website and through Social Media channels.
• To support in booking, designing and tracking advertising for the academy as required
• Creative input into new advertising campaigns
• Liaison with the academy’s advertising agency, designers and printers (in-house and external)
• Assistance with proofreading, copywriting, editing copy and information collection

Job Requirements

• Candidates must possess a Diploma or Bachelor Degree in Business Administration/ International Business/ Marketing or equivalent/ Communication or any relevant.
• Advanced presentation and persuasive skills.
• Familiar with marketing, digital marketing, tele-sales and/or event management.
• Experience in the education industry is a plus.
• Willing and able to work long hours and on weekends (on and off).
• Can work independently.
• Excellent leadership and teamwork skills.
• Energetic and able to work under pressure.
• Proficiency in Chinese, both oral and written.
• Willing to learn about the technical part of the training program.
• Able to travel domestic and possess own transport.

He or she reports directly to the Director for all the assigned tasks. Follow up potential sales contacts and have a sense of creative marketing strategies.