4 Popular Career Paths in Retail

Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp
Share on telegram
Share on email
Share on reddit
Skills to Succeed in Retail

Career progression in retail is a rewarding experience no one should pass up!

Whether you’re looking for your first job or wanting to change careers, the field of retail is filled with many exciting opportunities. You might be asking yourself, “Isn’t the retail career path just going from being a cashier to a supervisor?” You’ll be surprised to know that’s just the smallest part of retail career progression!

There is so much more to do outside of retail part-time jobs. Retail is a massive industry that includes marketing, logistics, graphic design and many other retail careers that can be greatly fulfilling.

Let’s explore 4 of the most popular options you can dive into and grow!

  1. Retail Operations
  2. Brand Management
  3. Merchandising
  4. E-Commerce

1 - Retail Operations

Retail operations are what most people think of as normal retail jobs in the field. It’s working the “front-of-the-house” in a store, assisting customers and overseeing the employees who assist customers.

If you love working with customers face to face, you’ll be interested in this section.

Sales Associate

  • Job Description:
    As a Sales Associate you would be responsible for helping customers with their shopping experience and providing amazing customer service to ensure they have the best shopping experience.
  • Salary Range:
    Sales Associates tend to earn between $1,600 to $2,400 per month.

>> Browse Sales Associate jobs

Sales Supervisor

  • Job Description:
    As a Sales Supervisor you would be required to ensure sales targets for the store are met. You would also supervise Sales Associates to ensure they are performing their best.
  • Salary Range:
    Sales Supervisors tend to earn between $2,200 and $3,300 per month.

>> Browse Sales Supervisor jobs

Store Manager

  • Job Description:
    As a Store Manager, you would be responsible for the “end-to-end” operations of the store. This means organizing the store’s sales and operations to ensure everything is fulfilled to the customer’s needs.
  • Salary Range:
    Store Managers tend to earn between $3,000 and $5,500 per month.

>> Browse Store Manager jobs

Retail Manager

  • Job Description:
    Retail Managers work the “backroom” operations of business opportunities, cooperating with stakeholders, and establishing operations to ensure the whole store operates efficiently and without an issue.
  • Salary Range:
    Retail Managers tend to earn between $6,000 and $9,000 per month.

>> Browse Retail Manager jobs

2 - Brand Management

From here on out, these jobs are more of  “back-of-house” positions that work more with the operations of the retail business than directly with customers.

Brand Management is an area where you would be ensuring the brand of the retail company is well-represented and customers have a connection with the brand to help drive sales.

Brand Associate

  • Job Description:
    As a Brand Associate, you would be responsible for supporting customer experience and loyalty plans with the objective of driving brand equity. You would also be involved in market research to gain market insights for the brand.
  • Salary Range:
    Brand Associates tend to earn between $2,000 and $3,300 per month.

>> Browse Brand Associate jobs

Brand Executive

  • Job Description:
    As a Brand Executive you would focus on establishing brand equity by ensuring customer experience and loyalty to generate more brand awareness.
  • Salary Range:
    Brand Executives tend to earn between $2,900 and $4,100 per month.

>> Browse Brand Executive jobs

Brand Manager

  • Job Description:
    As a Brand Manager, you would be creating marketing plans and schemes to ensure customer loyalty following brand guidelines. You would also be responsible for formulating strategies for the brand.
  • Salary Range:
    Brand Managers tend to earn between $5,800 and $8,300 per month.

>> Browse Brand Manager jobs

Brand Director

  • Job Description:
    As a Brand Director you would lead marketing strategies and ensure proper brand awareness. Brand Directors oversee the mass majority of brand awareness.
  • Salary Range:
    Brand Directors tend to earn between $10,000 and $12,000 per month.

>> Browse Brand Director jobs

3 - Merchandising

In merchandising, you would be responsible for pushing and developing marketing strategies while making sure retail stock is properly maintained and ordered.

Merchandising Associate

  • Job Description:
    A Merchandising Associate is responsible for collating product sales and stock turnover rate, while monitoring customer feedback and stock levels.
  • Salary Range:
    Merchandising Associates tend to earn between $2,100 and $2,900 per month.

>> Browse Merchandising Associate jobs

Merchandising Executive

  • Job Description:
    As a Merchandising Executive you would implement merchandising plans and manage partner relationships.
  • Salary Range:
    Merchandising Executives tend to earn between $3,000 and $4,900 per month.

>> Browse Merchandising Executive jobs

Merchandising Manager

  • Job Description:
    As a Merchandising Manager, you would be responsible for developing partnerships, managing stock assortment, and driving the development of house brand products.
  • Salary Range:
    Merchandising Managers tend to earn between $5,000 and $8,100 per month.

>> Browse Merchandising Manager jobs

Merchandising Director

  • Job Description:
    As Merchandising Director you would develop efforts for merchandising, ensure private/house label merchandise and build strong partnerships with fellow brands.
  • Salary Range:
    Merchandising Directors tend to earn between $11,000 and $13,000 per month.

>> Browse Merchandising Director jobs

4 - E-Commerce

The E-Commerce section is where new technologies have met the traditional retail business. Anything that is ordered and shipped to customers, and how the company is represented online is all a part of E-Commerce.

E-Commerce Associate

  • Job Description:
    As an E-Commerce Associate, you would be supporting plans and technologies that ensure the fulfillment of customer orders from online portals.
  • Salary Range:
    E-Commerce Associates tend to earn between $1,800 and $2,300 per month.

>> Browse e-commerce Associate jobs

E-Commerce Executive

  • Job Description:
    As an E-Commerce Executive you would be required to focus on performing data and how sales are generated through the online portal to help drive sales.
  • Salary Range:
    E-Commerce Executives tend to earn between $2,900 and $5,600 per month.

>> Browse e-commerce Executive jobs

E-Commerce Manager

  • Job Description:
    As an E-Commerce Manager, you would be generating commercial insights from the online portal and help manage relationships with companies that help run the E-Commerce section of the business.
  • Salary Range:
    E-Commerce Managers tend to earn between $6,500 and $12,000 per month.

>> Browse e-commerce Manager jobs

E-Commerce Director

  • Job Description:
    As an E-Commerce Director you would be required to oversee the whole operation of the online portal system and create strategies to support the e-commerce business.
  • Salary Range:
    E-Commerce Directors tend to earn between $12,500 and $20,000 per month.

>> Browse e-commerce Director jobs

Path to Retail Top Management

This is where you enter into the top spot in the retail business—a very lofty position to shoot for. There are a few limited positions for those who have great experience in business management as these people control the overall retail business of the company they work for.

These people are well-rewarded in pay and prestige.

Chief Executive Officer, C-Level or Managing Directors

  • Job Description:
    As a Chief Executive Officer, you would be responsible for the overall direction of the company; from where the brand will go, to what style of marketing, to ensuring the organization growth meets stockholder exceptions. This is the highest level of the retail career progression.
  • Salary Range:
    Chief Executive Officers tend to earn between $23,500 and $41,300 per month.

Don't forget to share this post

Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp
Share on telegram
Share on email
Share on reddit

Ready to explore Jobs?

See what jobs are meant for you