Business Development Lead

Sygnia is a top tier cyber technology and services company, providing consulting and incident response support for organizations worldwide. Sygnia works with companies to proactively build their cyber resilience and to respond and defeat attacks within their networks. It is the trusted advisor and cybersecurity service provider of IT and security teams, senior managements, and boards of top organizations worldwide, including Fortune 100 companies.

The company draws on top talent from the ranks of elite military technology units and from across the cyber industry and has some of the world’s top talents in cyber security. Described by Forbes as a “cyber security delta force”, it applies technological supremacy, digital combat experience, data analytics and a business-driven mindset to cyber security, enabling organizations to excel in the age of cyber.

Sygnia is seeking a results-driven Business Development Lead to support its growth. The individual will play a pivotal role in expanding the company's client base by identifying potential prospects and establishing new business relationships. The Business Development Lead will drive growth through both inbound and outbound prospecting efforts, using cold emails, calls, and social media outreach to secure meetings for the Client Leadership team.

Additionally, this individual will support marketing activities, manage the lead funnel, and consistently meet assigned leads quotas. The ideal candidate is proactive, data-driven, and an excellent communicator with the ability to work both independently and collaboratively with various internal business units to drive business success, particularly with the sales and marketing teams.

Main Responsibilities

• Identify and develop new business opportunities by establishing relationships with prospective clients.
• Drive growth through inbound prospecting efforts, generating and managing sales leads that convert into opportunities.
• Conduct outbound prospecting via email sequences, calls, and social media to book meetings for the Client Leadership team.
• Understand the needs of prospects and communicate them effectively to internal stakeholders.
• Develop a deep understanding of the lead generation process, supporting marketing efforts, managing prospect touchpoints, and ensuring a smooth transition to Client Leaders.
• Conduct discovery calls/meetings to help with leads qualification and be able to convey Sygnia's story, brand positioning and unique selling proposition to new prospects.
• Support the client leadership team in pursuit and management of new accounts
• Consistently achieve assigned qualified leads quota.
• Continuously refine and improve messaging and written materials for outreach.
• Track and report progress and key metrics to management.

Main Requirements:

• 2-3 years of experience in business development or sales development – a must.
• At least 1 year of experience in the cybersecurity industry– a must.
• Experience in events planning and procurement is an advantage.
• Previous experience in social media marketing and digital advertising is an advantage.
• Proactive, team-oriented mindset with the ability to thrive in a fast-paced environment.
• Passionate about meeting and exceeding measurable performance goals.
• Strong interpersonal and collaboration skills.
• Excellent verbal and written communication skills.
• Strong listening skills, with the ability to learn and adapt to new concepts and technologies.
• Strong organizational and time management skills.
• Familiarity with CRM systems, outreach strategies and sales prospecting tools.

Preferred Skills

• Bachelor’s degree in Business, Marketing, or related field.
• Fluent in English and one other Asian language.