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Regional Marketing Manager (eCommerce)

Job Description - Regional Marketing Manager (eCommerce)

Our client is a leading IT/Automation MNC delivering a wide range of technologies, services, and equipment to its broad base of customers throughout the industry. 

This is an individual contributor role reporting to Marketing Operations Manager.
Responsibilities:
  • Develop, maintain and execute the regional marketing plans and programs in-line with Global Marketing direction.
  • Work with key distributors in-country on their overall marketing strategy, to include digital marketing and ecommerce development and activities to drive business growth.
  • Experiment with a variety of digital initiatives to reach organic and paid acquisition channels to increase brand mindshare and conversions.
  • Deploy successfully marketing campaigns from planning, budgeting, overseeing marketing materials, execution to reporting. 
  • Must be able to lead and develop new plans to create Demand Generation and support changes in the Business Units direction.
  • Establish a communication framework to effectively deliver Public Relations and Brand Awareness programs.
Requirements:
  • Degree in Marketing or Business Administration.
  • 5 to 7 years of marketing experience with recent experience in ecommerce and digital marketing.
  • Good understand and experience in ecommerce platforms in ASEAN region such as Shopee, Lazada, q10, Amazon, etc.
  • Good understanding in various digital platforms such as social media, Google Adwords, YouTube Ads.
  • Project management experience with the ability to multi-task and manage deliverables on a timely manner and within budget.
  • Demonstrated excellent communication and analytical skills with a detail-oriented mindset.
  • Process Marketo tool knowledge is a plus.
For this role, we are looking for candidates who have experience in ecommerce platforms such as Shopee, Lazada, q10, Amazon, etc.
 
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