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Apartment Therapy was originally launched in 2001 by interior designer Maxwell Ryan (nicknamed “The Apartment Therapist”) as a weekly newsletter for clients. We officially became an independently-owned company in 2004, and since then Apartment Therapy Media has grown to become the only media group dedicated to life at home. We are committed to teaching our audience real-life solutions by giving them tools to create happy, healthy homes through our award-winning brands: Apartment Therapy, The Kitchn, Cubby, and Dorm Therapy. Together, our portfolio engages a monthly audience of 47 million users across platforms, while our dedicated team of over 140 professionals collaborates from our sunny New York City office and locations across the U.S. and around the globe.
The Kitchn is seeking a Paid Membership Marketing Consultant who will work closely with the Editor in Chief to strategize and launch a paid membership program. This person will help develop a roadmap to acquire, onboard, retain, and engage members. The ideal candidate is someone who’s equal parts analytical and creative, has worked on driving membership growth at a media organization, and can steer fast data-driven decision-making across user touchpoints. An ability to analyze and translate data into efforts that drive growth is essential.
Responsibilities
- Spearhead a strategic roadmap focused on acquiring and retaining high-value members and maximizing revenue potential
- Collaborate with internal stakeholders to develop and lead campaigns and initiatives that drive membership conversion
- Translate user data into actionable content, UX, and marketing efforts that drive engagement, acquisition, and retention
- Implement A/B testing strategies to optimize acquisition, retention, and engagement
- Create scalable reporting for membership across data sources
- Monitor performance, analyze key KPIs, and generate actionable insights
Experience
- 5+ years driving paid subscriber growth at a media organization
- Strong analytical skills and ability to translate data into decision-making
- Experience working cross-functionally in a fast-paced environment
Details
- Commitment: 15 hours per week
- Hourly Rate: $100 per hour
- Duration: 5 months
Apartment Therapy Media is an equal opportunity employer that works to foster diversity and inclusion. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, gender identity, orientation, religion, parental status, or any other status protected by the laws or regulations in the locations where we operate. We encourage people from all backgrounds to apply.
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