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Trident ( ) is a smart accessory system that is being incubated by Ford Next Ventures. We are launching as a standalone business in 2023 with products for Ford Trucks, but our vision is to become a universal platform across all vehicle types and OEMs, with everything from Milwaukee tools to Thule bike racks compatible in our ecosystem.
The Trident go-to-market team is looking for an E-Commerce Marketing Manager, based in the SF Bay Area or Detroit Metropolitan area, willing manage our first and most important channel for sales. We are a startup backed by big company resources, and we are looking for the following attributes in our ideal candidate:
Entrepreneurial spirit - Action-oriented, hands-on, scrappy, flexible
Comfort with ambiguity - Resourceful in getting the help you need
Analytical thinking - Weighing alternatives and making informed decisions
Strong communication - Spoken, visual, written, and on social media
Creativity - Original thinking & imagination
Develop and implement the e-commerce marketing strategy to drive online sales and customer acquisition, and CRM
Manage and optimize the company's e-commerce platform, including product listings, landing pages, and checkout process
Plan and execute e-commerce marketing campaigns, including email, social media, and paid advertising
Stand up a marketing automation system and work closely with a creative agency to develop the first 6 months of content before bringing in-house
Analyze and report on key metrics and trends, using data to inform and optimize marketing efforts
Collaborate with cross-functional teams to align marketing campaigns with overall business goals
Stay up-to-date with industry trends and emerging technologies, and incorporate them into the e-commerce marketing strategy
Bachelor’s degree
5+ years of experience in e-commerce or digital marketing, with a proven track record
Experience with e-commerce platforms like Shopify
Experience managing creative & performance agency partners
Strong analytical skills and experience with data analysis
Experience creating dashboards and presenting to executives
Proficiency in e-commerce & CRM platforms and marketing automation tools
Excellent communication and project management skills
What you’ll receive in return:
As part of the Ford family, you’ll enjoy excellent compensation and a comprehensive benefits package that includes generous PTO, retirement, savings and stock investment plans, incentive compensation and much more. You’ll also experience exciting opportunities for professional and personal growth and recognition.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States permanently. Verification of employment eligibility will be required at the time of hire. Visa sponsorship is available for this position.
We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.
For information on Ford's salary and benefits, please visit:
At Ford, the health and safety of our employees is our top priority. Vaccination has been proven to play a critical role in combating COVID-19. As a result, Ford has made the decision to require U.S. salaried employees to be fully vaccinated against COVID-19, unless employees require an accommodation for religious or medical reasons. Being fully vaccinated means that an individual is at least two weeks past their final dose of an authorized COVID-19 vaccine regimen. As a condition of employment, newly hired employees will be required to provide proof of their COVID-19 vaccination or an approved medical or religious exemption.
We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.
Requisition ID : 7796
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