We are in search of an enthusiastic Marketing/Communications - Marketing Director to join our all-star team at Varite, Inc in Fleming Island, FL.
Growing your career as a Full-Time Marketing/Communications - Marketing Director is a promising opportunity to develop relevant skills.
If you are strong in negotiation, innovation and have the right vision for the job, then apply for the position of Marketing/Communications - Marketing Director at Varite, Inc today!
Job Description:
Job Title: Focus Group Moderator
Location: Preferrably from Orlando, FL (Business is also okay with remote)
Responsibilities:- Collaborate with research teams to understand project goals and target audience.
- Develop discussion guides with open-ended questions to prompt rich conversation.
- Recruit participants based on pre-defined criteria to ensure a diverse and relevant group.
- Prepare the focus group location with necessary materials and audio/visual equipment.
- Moderate the discussion, ensuring everyone has a chance to voice their opinions.
- Probe deeper into interesting perspectives and ask follow-up questions for clarification.
- Maintain a neutral stance to avoid influencing participant responses.
- Manage group dynamics, encouraging participation from quieter individuals and curbing overly dominant ones.
- Analyze audio/video recordings and detailed notes to identify key themes and patterns.
- Translate qualitative data into actionable insights and recommendations for the client.
- Contribute to the creation of research reports, providing insights and recommendations based on focus group findings.
Education Qualification:- A bachelor's degree in marketing, psychology, sociology, communication, or a related field is typically required.
- Advanced degrees may be preferred for certain positions.
Experience and Skills required:- Previous experience moderating focus groups or facilitating discussions in a similar setting is highly desirable.
- Excellent communication and interpersonal skills, with the ability to build rapport with diverse participants.
- Strong active listening skills to understand verbal and non-verbal cues.
- Experience in facilitating group discussions and keeping conversations focused.
- Ability to think on their feet and adapt the discussion guide to the group's flow.
- Proficient in research methodologies and qualitative data analysis.
- Excellent written and verbal communication skills to present findings effectively.
- Strong analytical skills are needed to interpret focus group data and identify meaningful insights.
- Knowledge of the specific market research industry can be a plus.
Benefits of working as a Marketing/Communications - Marketing Director in Fleming Island, FL:
● Company offers great benefits
● Opportunities to grow
● Advantageous package
No CV Required
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