Visual Designer

Who is Hapana?

Hapana is disrupting the market in leading a software solution in the fitness industry that helps gyms, fitness studios, and franchises unlock growth and efficiency. We have revolutionised the operations of multisite boutique businesses like F45, Gold’s Gym, BFT, STRONG Pilates, Fitstop, Vaura, KX Pilates, and more. Our all-in-one platform uses automated lead nurturing, captivating member experiences, multi-layered reporting, and advanced day-to-day operational controls to assist in growing member communities, expanding location footprints, and boosting revenue.

We're committed to fostering growth for our teams and clients through innovation and teamwork. Our business prides itself on its fast growth and dynamic industry, so we require humans with a vision to work with our small but mighty team.  As a global company, we rely on open communication and people speaking up. Bring ideas, passion, and creativity to the role, and you’ll fit right in.

Job Summary

As a Visual Designer, you will support Hapana’s growth and go-to-market strategy by creating high-quality visual content across our key marketing channels. You’ll work closely with the Marketing team to design assets that support acquisition, product launches, sales, events, brand building, and lifecycle communications.

This is a 12-month full-time contract role, with the strong possibility of conversion to a permanent position after one year. It’s a hands-on, execution-focused role suited for a designer with 2–3 years of experience who is eager to make an impact in a fast-paced B2B SaaS environment. You will be responsible for producing visual assets end-to-end, from brief through to final delivery, across digital, paid, and event-led touchpoints.

Key Responsibilities

• Design 2D visual assets and occasional light 3D visuals for marketing campaigns across social media, paid ads, website, email, events, and sales materials, including product-led visuals that reflect UI and UX concepts in collaboration with Product.


• Create 2D graphics and light motion/video content, including simple animations or 3D-enhanced visuals, to support demand generation, product launches, and GTM initiatives.


• Translate marketing and product messaging into clear, engaging, and on-brand visual storytelling.


• Support event marketing with creative assets, such as presentations, signage, booth graphics, and promotional materials.


• Apply and maintain Hapana’s brand guidelines consistently across all marketing outputs.


• Adapt and optimise creative assets for different platforms, formats, and audiences.

• Collaborate closely with Product Marketing and Growth to deliver assets on time, aligned with agreed content strategy and campaign priorities.

• Manage multiple design requests in parallel while meeting briefs and deadlines in a fast-moving environment.


• Own design templates, asset libraries, and workflows to increase efficiency.


• Support ad-hoc creative needs as the business scales and priorities evolve.
  

Qualifications & Requirements

• 2–3 years of experience as a Marketing Designer, Visual Designer, or similar role.


• Proficiency in modern design tools, including Figma and Adobe Creative Suite, with working knowledge of Premiere Pro and After Effects (familiarity with Canva is a plus).


• Familiarity with (or interest in) AI-assisted image and video creation tools (e.g. Higgsfield AI, HeyGen, or similar).


• Experience designing for B2B SaaS, technology, or digital-first brands (in-house or agency).


• Strong portfolio demonstrating visual design across marketing channels (social, paid, web, sales presentations, events).


• Experience creating both static visual assets and basic motion/video content (e.g. social videos, simple animations).


• Ability to take briefs and execute with increasing independence.


• Comfortable working in a startup or scale-up environment with changing priorities.


• Strong attention to detail, organisation, and time management skills.


• Clear communication skills and openness to feedback and iteration.

What Success Looks Like

• Marketing campaigns and launches are consistently supported by clear, polished, on-brand visual assets.


• Creative output improves engagement across social, paid, events, and sales touchpoints.


• The Marketing team moves faster with reliable, in-house design support.


• Visual consistency strengthens Hapana’s brand and enterprise credibility as the company scales.


• Design workflows, templates, and asset libraries improve efficiency over the contract period.


• By the end of the contract, you will be a trusted, high-impact contributor with potential to transition into a permanent role.
  

Why Join Hapana?

• Be part of an innovative team transforming the fitness and wellness space.


• A culture that values trust, innovation, and teamwork.


• Opportunities for career growth in a dynamic, global organisation.


• Competitive salary, benefits, and wellness perks including fitness initiatives and work-life balance policies.

Last but not least: You don’t need to meet every requirement to apply. We value curiosity, a learning mindset, and the potential to grow. If this role excites you, we’d love to hear from you.

If you have the experience, happy to wear multiple hats we want to hear from you.  We thank you in advance for taking the time to apply, please note that only shortlisted candidates will be contacted for an interview. No recruitment agencies please.

Hapana is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities, and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics