Digital Marketing Officer

Job no: 0056712
Location: Parkville
Role type: Full-time; Fixed-term for 9 months (parental leave cover)
Faculty: Faculty of Medicine, Dentistry and Health Sciences
Department: The Peter Doherty Institute for Infection and Immunity
Salary: UOM 6 – $96,459 - $104,413 p.a. plus 17% super

• Lead an exciting project to redevelop the Doherty Institute website and intranet.
• Manage and optimise the Doherty Institute's digital channels, including website, intranet, CRM, social media, and EDM campaigns.
• Salary packaging, subsidised health and wellbeing services, fitness and cultural clubs, Myki discounts, and a 25% discount on graduate courses to our staff and their immediate families!

About the Role
Based in the Peter Doherty Institute for Infection and Immunity, the Digital Marketing Officer is a key member of the Communications Team, responsible for managing and optimising the Institute's digital channels, including the website, intranet, CRM, and social media. Reporting to the Head of Marketing and Communications, this role involves using platform analytics to inform strategy and improvements, leading digital development projects, and providing guidance on branding and communications.

Your responsibilities will include:

• Manage coordination of content for digital channels
• Use native platform analytics to regularly report on performance and identify areas of improvement to meet the needs of target audiences
• Develop and demonstrate strong stakeholder management skills
• Jointly supervise the Administration and Communications Assistant, providing guidance on branding and communications support

Who We Are Looking For
The successful candidate will have high-level verbal and written communication skills, expertise in digital channels and analytics, and demonstrated experience in project or campaign management. They will excel in building and maintaining relationships, operating independently in rapidly changing environments, and producing engaging digital content, all while ensuring professionalism and confidentiality.

You will also have:

• Completion of a marketing or communications-relevant degree, (or completion of a diploma qualification and subsequent relevant work experience) or an equivalent combination of relevant experience and/or education/training
• Demonstrated experience managing projects or campaigns
• Proven ability to build, establish and maintain relationships and manage multiple stakeholders.
• Expertise in the production of targeted, engaging communications for digital channels

For further information regarding responsibilities and requirements, please refer to the attached PD.

This role requires that the successful candidate must undergo and maintain an up-to-date Working with Children Check. This is essential to guarantee a secure environment for all individuals at the University. In the case the selected candidate doesn't have a valid Working with Children Check, they will be able to apply for the WWCC as part of the initial onboarding procedures.

Please note: Visa sponsorship is not available for this position . This role requires current valid work rights for Australia.

Your New Team - The Peter Doherty Institute for Infection and Immunity
Finding solutions to prevent, treat and cure infectious diseases and understanding the complexities of microbes and the immune system requires innovative approaches and concentrated effort. This is why The University of Melbourne – a world leader in education, teaching and research excellence – and The Royal Melbourne Hospital – an internationally renowned institution providing outstanding care, research and learning – have partnered to create the Peter Doherty Institute for Infection and Immunity (Doherty Institute); a centre of excellence where leading scientists and clinicians collaborate to improve human health globally.

What We Offer You! In addition, we offer the opportunity to be part of a vibrant community and enjoy a range of benefits, including generous leave provisions, salary packaging, health and well-being services and discounts on graduate courses. For more information, check out our benefits page!

About the University of Melbourne
We’re tightly connected with the community, both at home and abroad. We take pride in our people, who all contribute to our mission to benefit society through the transformative impact of education and research. Discover more via our website and stay connected with our stories and people on LinkedIn .

Be Yourself
The University of Melbourne values the unique backgrounds, experiences and contributions that each person brings to our community and welcomes and celebrates diversity. First Nations people, those identifying as LGBTQIA+, parents, carers, people of all ages, abilities and genders, and people of diverse ethnicity, nationality and faith are encouraged to apply. Our aim is to create a workforce that reflects the diversity of the community in which we live. For more information please visit our Diversity and Inclusion page.

We are dedicated to ensuring barrier free and inclusive practices to recruit the most talented candidates. If you require reasonable adjustments, please contact the employee listed on the first page of the Position Description found below, with an email containing your name and contact details for a confidential discussion. Please ensure your email is titled "Reasonable Adjustments Request".

Aboriginal and Torres Strait Islander Applicants
We aspire to be the University of choice for Indigenous Australians, with unprecedented investment to attract, nurture and retain Aboriginal and Torres Strait Islander students and staff. Tangible support through a range of programs and initiatives will ensure that you personally succeed and flourish while at the University of Melbourne.

For further information, including our 2023-2027 Indigenous strategy please visit -

Join Us!
If you feel this role is right for you, please apply with the following documents:

• Resume
• Cover Letter outlining your interest and experience

Please note that you are not required to respond to the selection criteria in the Position Description.

If you have any questions regarding the recruitment process, please feel free to contact Brett Verity via email at , ensuring that you include the Position Number and the Job Title as the subject. Please do not share your application to this email address.

If you have any particular questions regarding the job please follow the details listed on the Position Description.

Please note that in the event of sourcing a suitable candidate, the closing date for applications may be brought forward, and the job vacancy may be closed. Therefore, we encourage interested individuals to submit their applications promptly.