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Job Description - & APS

Posted: 15/04/2024

Closing Date: 23/04/2024

Salary:$90,199.00 - $101,022.00

Job Type:Ongoing / Non-ongoing; Full time


Job Category:Arts, Culture

Who we are
The National Film and Sound Archive of Australia (NFSA) is Australia’s national audiovisual cultural institution. We tell the national story by collecting, preserving and sharing Australia’s rich history of audiovisual media, the cultural experience platforms of our time.  

The NFSA collection is diverse, dynamic and often surprising, representing moving image and sound production from its earliest days to the present and into the future. Drama and documentary, creative arts, social and scientific history, comedy, video games, home movies and experimental audiovisual records are all represented. From television to TikTok, vintage to video, polyester film to podcast: we collect and preserve materials from the analogue era, through to the formats of the 20th century, and now the assets of the digital age.

The NFSA’s growing collection is available for all Australians to enjoy via digital products and platforms. We constantly share artefacts and stories from Australia’s audiovisual archive, creating opportunities for the nation to learn, connect and reminisce. We reach millions of people each year via our digital channels, campaigns and in person experiences, delivered at our headquarters in Acton, Canberra.

Who we’re looking for
We are seeking two experienced and talented Graphic Designers to bring visual life to the NFSA’s brand, products and messaging. By blending talent and creativity with a deep understanding of the NFSA’s values and goals, you’ll use your expertise and your interest in Australia’s audiovisual culture to elevate perceptions of and engagement with this beloved national institution through compelling and distinctive design choices. 

The successful candidates will have:

  • Experience in driving the design direction of projects such as brand refreshes, new product design, and marketing campaigns 
  • A strong portfolio showcasing the ability to vary deliverables across a range of formats, including digital, print, web and on-site formats such as signage
  • The ability to work both independently and collaboratively as part of a team, taking direction and providing and responding to constructive feedback 
  • A proven track record in delivering to the highest standards, and managing timelines, budgets and stakeholders to ensure outcomes of the highest quality. 

Job Description

Job Details
These ongoing positions play a crucial role in shaping perceptions of the NFSA brand, building brand awareness and achieving marketing goals around engagement, reach, relevance and revenue. 
The Graphic Designers will be key members of the Marketing and Communications team, which includes marketing, communications, digital audiences, editorial and content. The roles require working closely with the other Graphic Designer, the Creative Multimedia Producer and the wider team. The Graphic Designers will be located at the NFSA’s Sydney office.

The successful candidates will be expected to:

  • Deliver well documented design projects that exceed expectations and demonstrate innovation and creativity, on time and on budget.  
  • Produce consistent and impactful brand representation across all design assets.  
  • Maintain a well-organized and easily accessible marketing asset repository.  
  • Build strong relationships with stakeholders, delivering high satisfaction levels and successful project outcomes  
  • Deliver impactful design concepts through a collaborative approach, integrating innovative design approaches and technologies, leading to improved design outcomes.  
  • Contribute to the growth and development of the design team, fostering a high-performing team culture as part of the wider Marketing & Communications branch.  

Under broad direction, the Graphic Designer will undertake the following duties:

Design Direction and Production

  • Setting the creative direction for design projects, or alternatively, working to creative direction set by the Executive   
  • End-to-end production of design projects - producing visually compelling, on-brand assets across various mediums, adapting designs for different platforms and ensuring consistent brand representation across channels
  • Taking and clarifying client briefs, primarily from the Marketing & Communications team, but also Corporate or other stakeholders as required   
  • Coordinating with Marketing & Communication colleagues on project timelines, maintaining accurate project documentation, including design briefs, client feedback and approvals to ensure effective communication and project tracking
  • Identifying and managing the external providers required to fulfil a design project as needed, for example photography, illustration, typesetting or print vendors   
  • With minimal guidance from the Senior Manager, Marketing, ensuring that the graphic design studio is operating effectively via timely assigning, scheduling and prioritisation of design projects

Brand Management

  • Developing, contributing to and implementing comprehensive brand strategies, guidelines, templates and visual identity systems 
  • Brand custodianship, ensuring consistent application of the brand guidelines across all audience touchpoints 
  • Providing guidance to the wider team, stakeholders and external partners on use of the brand
  • Ensuring that all brand elements (eg fonts) are licensed and documented appropriately 
  • Asset management, establishing efficient systems for organising, cataloguing, and managing marketing assets, ensuring accessibility, version control, and easy retrieval     

Collaboration and Communication

  • Collaborating closely with internal teams, external agencies, and stakeholders to understand project requirements and provide design expertise that aligns with the overall project objectives
  • Effectively communicating design strategies, presenting design concepts, pitching ideas and justifying design decisions to stakeholders, clients or management in a persuasive manner  
  • Managing stakeholder expectations and maintaining continuous communication throughout the project lifecycle
  • Providing constructive feedback to other designers and content producers, fostering their professional growth and skills development
  • Contribute to the conceptualisation and ideation of creative design solutions, bringing innovative ideas and providing constructive feedback to enhance visual impact and effectiveness.  
  • Contributing to project debriefs, including creative effectiveness reviews as part of post campaign analysis 
  • Facilitating knowledge sharing and collaboration within the design team, and the wider Marketing & Communications team   

Design Insights and Best Practice

  • Staying at the forefront of design trends, emerging technologies, and best practices
  • Evaluating and recommending design tools, software, and methodologies to enhance the design process and quality of deliverables  
  • Sharing market and technology trends, competitor activities, industry insights, looking for opportunities to improve design and boost team capability


  • Manage resources to the highest professional standards
  • This role is subject to all the relevant sections of the PS Act 1999 and the National Film and Sound Archive Act 2008. The terms and conditions of this role will be those specified under the National Film and Sound Archive Enterprise Agreement 2017 – 2020, NFSA policies and values
  • Travel to Canberra will be required 
  • Some after-hours work may be required occasionally. Flexible working arrangements are available to cover those occasions

This job description is not all encompassing. Over time, the emphasis of the job may change without changing the general character of the position. Your duties may be reviewed and updated in consultation with you to reflect strategic and organisational changes.

Desired Skills and Experience

Selection Criteria 

  • Relevant tertiary qualifications in Graphic Design, Visual Communications, or a related field.
  • 7+ years of experience as a Graphic Designer, with a strong track record of delivering exceptional, creative and innovative design solutions that deliver on agreed goals.
  • Outstanding portfolio showcasing a wide range of design projects across a variety and breadth of mediums and formats.
  • Expert-level proficiency in design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), with a strong eye for detail and typography. 
  • In-depth understanding of brand strategy, visual identity development, and application. 
  • Highly organised with effective project and time management skills; Demonstrated experience in managing multiple projects, priorities, and deadlines. 
  • Excellent communication, negotiation, interpersonal and stakeholder management skills, with the ability to collaborate effectively with cross-functional teams and manage vendor relationships.
  • Strong problem-solving skills and the ability to think strategically. 
  • Knowledge of user experience (UX) and user interface (UI) design principles is a plus.

To be eligible for this position you must:

  • Be an Australian Citizen
  • Satisfactorily complete an Australian Federal Police National Police Check

The other eligibility that may be included in a job would also include the following:

  • Obtain and maintain an Australian Government Baseline Security Clearance. 
  • Obtain and maintain a Working with Vulnerable People registration.

Application Process
In applying for this position, please provide:

  • A written statement addressing the above selection criteria and how your skills and experiences align with the advertised role (no more than 1000 words)
  • A Resume of no more than 3 pages
  • A Portfolio

Assessment process
The assessment process for this position: 

  • May include interview 
  • Will include referee checking.

NFSA Cultural Values 

We welcome and encourage applications from people with disability, the LGBTQIA+ communities, from Aboriginal and/or Torres Strait Islander people, and people from culturally and linguistically diverse backgrounds.

The National Film and Sound Archive of Australia is committed to ensuring a child-safe and child-friendly environment. All employees are expected to demonstrate a commitment to, and support for these principles in theory and practice.

Contact Officer
Alex Bailey-Charteris | Senior Manager, Marketing

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